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Dreame presenta una identidad de marca mejorada en IFA 2023 y una experiencia de cliente enriquecida
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Dreame Technology

Sep 04, 2023, 04:00 ET

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-Dreame presenta una identidad de marca mejorada en IFA 2023, que refleja una experiencia de cliente enriquecida

BERLÍN, 4 de septiembre de 2023 /PRNewswire/ -- Dreame Technology, una empresa de tecnología de rápido crecimiento y fabricante líder de electrodomésticos de limpieza para el hogar, ha revelado su nueva identidad de marca en IFA 2023. El nuevo logotipo representa la identidad de marca de Dreame, que consiste en crear soluciones tecnológicas que ayuden a millones de familias a perseguir sus sueños de simplificar sus vidas.

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Dreame Unveils Upgraded Brand Identity at IFA 2023, Reflective of Enriched Customer Experience
Dreame Unveils Upgraded Brand Identity at IFA 2023, Reflective of Enriched Customer Experience

Dirigido por la visión y la misión de reimaginar las experiencias del hogar, el diseño general del nuevo logotipo abraza la simplicidad y la fuerza, con la "curva de la sonrisa" más prominente penetrando la letra A. Dreame tiene la idea de que el objetivo final del desarrollo tecnológico es brindar felicidad. y libertad a las personas a nivel físico o espiritual. Dreame Technology espera promover el progreso de la sociedad humana y la civilización a través de la tecnología.

El nuevo logotipo se aplicó por primera vez al DreameBot L20 Ultra, que se acaba de anunciar el 1 de septiembre. DreameBot L20 Ultra aplica las tecnologías innovadoras exclusivas de Dreame y resolverá los problemas de la industria. También refleja la connotación del nuevo logotipo y eslogan de la marca, que pretende revolucionar la rutina de limpieza del hogar mediante la construcción de una robótica superior para la satisfacción del consumidor.

Junto con el nuevo logotipo hay un nuevo y convincente eslogan "Todos los sueños en un solo sueño". El poderoso mensaje significa la misión de la marca de simplificar la vida de sus clientes a través de soluciones tecnológicas, permitiéndoles dedicar más tiempo y energía a perseguir sus sueños y, al mismo tiempo, ayudarlos a vivir en el espacio de la casa de sus sueños.

Dreame Technology ha superado con éxito las barreras de la tecnología de motores digitales de alta velocidad, basándose en una profunda experiencia en investigación y desarrollo y adhiriéndose al principio de que "la tecnología central es la raíz de todo". Actualmente, el motor digital de alta velocidad de Dreame Technology ha alcanzado un nivel líder mundial.

Dreame se especializa en aplicar tecnología de motores de alta velocidad a una variedad de aplicaciones de estilo de vida. Frente al consumidor masivo, Dreame Technology ofrece cuatro líneas de productos, que incluyen aspiradoras robóticas, aspiradoras en húmedo y seco, aspiradoras inalámbricas y productos de cuidado personal. Dreame tiene en cuenta una amplia gama de escenarios diferentes en varias regiones para hacer la vida más fácil a millones de familias en todo el mundo, abarcando más de 120 países y regiones como Estados Unidos, Alemania, Francia y Corea del Sur. 

Dreame Technology ha estado explorando activamente el campo de la robótica en un sentido más amplio. En los últimos dos años, Dreame ha lanzado el perro robot cuadrúpedo biónico y el robot inteligente de entrega de alimentos. Ahora, con el lanzamiento de los limpiafondos robóticos, Dreame Technology está aumentando aún más el tamaño de su negocio en la industria de la robótica de un billón de dólares y convirtiéndose gradualmente en una empresa de tecnología global con un diseño tridimensional de múltiples categorías.

Hao YU, fundador y consejero delegado de Dreame Technology, dijo: "Dreame Technology está explorando la ecología robótica más amplia, dedicada a la aplicación de tecnología robótica a diversas industrias como la familia, los negocios, la agricultura, la atención médica, el transporte, etc., y gradualmente evolucionando hacia una ecología robótica amplia para que los robots puedan servir más profundamente a la familia y a la sociedad."

Acerca de Dreame Technology

Fundada en 2017, Dreame Technology es una empresa innovadora de productos de consumo que se centra en electrodomésticos inteligentes para la limpieza del hogar con la visión de potenciar vidas a través de la tecnología. Síganos en Facebook, Instagram, y Twitter. Para más información, visite https://de.dreametech.com/ 

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