Drizly, The Technology Company Powering Fast Alcohol Delivery Across The U.S., Hires Mobile & Digital Media Veteran Phuc Truong To Lead New Strategic Advertising Solutions Group

BOSTON, Sept. 12, 2014 /PRNewswire/ -- Drizly, the technology company powering fast, convenient beer, wine and liquor delivery, today announced that it has named Phuc Truong as its senior vice president of strategic ad solutions. Truong joins Drizly from Mobext, the specialist mobile brand within Havas Media, where he led mobile marketing & advertising efforts in North America.

Reporting to Drizly co-founder and CEO Nick Rellas, Truong is charged with leading the team responsible for building new products that will leverage Drizly's growing national audience, media assets and technology portfolio to help brands, publishers and advertisers shorten the consumer's path to purchase.

"Drizly has found the right formula to bring innovation to a highly regulated industry and make delivery possible where it wasn't before," said Truong. "The company is already on a great trajectory, and I'm excited to join the team for the challenge and opportunity to continue to break new ground."

Prior to joining Havas, Truong was a founding team member of MobileLime (name has changed to Modiv Media; acquired by Catalina Marketing), one of the first U.S.-based companies to turn the mobile phone into a marketing, loyalty and payment device. There he played a vital role in developing the company sales and marketing strategy, formulating and executing on all facets of merchant and consumer acquisition from pilot to broader expansion.

Because of Truong's vision and leadership, Mobext was awarded Mobile Agency of the Year awards in 2011 and 2012 by the MOBI awards (Digiday), and MobileLime was able to secure financing rounds from leading venture capitalists.

"Phuc was among the first to transform the phone into a marketing and loyalty rewards device. He is a mobile marketing pioneer," said Nick Rellas, founder and CEO of Drizly. "His extensive experience in cultivating strategic partnerships and developing best-in-class ad solutions will help take Drizly to the next level."

ABOUT DRIZLY
Drizly is a mobile lifestyle app and e-commerce destination that is the most convenient way for consumers of legal drinking age to get alcohol delivered. Users simply download the app to their smartphone or log on to Drizly.com, and with a few taps of the finger, their favorite beer, wine or liquor is on its way, in just 20-40 minutes. Delivery drivers authenticate and validate IDs upon arrival using Drizly technology. Backed by a world-class group of angel and institutional investors, the company has raised $4.8 million to become the premier alcohol delivery service in Boston, Chicago, Denver, Los Angeles, New York City, Washington D.C. and other cities across the United States. For more info, please visit www.drizly.com.  

AVAILABLE ON iPHONE, ANDROID AND WEB

• iPhone: http://driz.ly/ios
• Android: http://driz.ly/android
• www.drizly.com

HOW DRIZLY WORKS
1. Download Drizly to your iPhone or Android phone, or log on to Drizly.com.
2. Sign up and add your favorite beer, wine and liquor to your cart.
3. Check out, enter discount codes, pay (same prices as in the store) and tip your driver, all right from Drizly.
4. In less than one hour, your alcohol will be delivered.

CONTACT:
Kerry McGovern, Sr. Director of Communications & Media, Drizly Inc.

347.853.6009, [email protected]

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SOURCE Drizly