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Duffey Petrosky Named Lead Agency for Multiple Business Units of Chrysler Group LLC

Award of Business Launches Growth and Expansion to the Agency


News provided by

Duffey Petrosky

May 27, 2010, 02:15 ET

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FARMINGTON HILLS, Mich., May 27 /PRNewswire/ -- Duffey Petrosky (formerly DP+Company), a Farmington Hills-based advertising and strategic marketing agency has been awarded a variety of Chrysler Group LLC marketing initiatives.

As lead agency, Duffey Petrosky will be heading up Chrysler Group LLC's Small Business, Fleet Operations, Certified Pre-Owned Vehicles and the Affinity Program.

"As a Michigan based company we are especially happy to be able to retain and service   the various business departments within Chrysler Group LLC," said Mark Petrosky, CEO of Duffey Petrosky. "We've been leaders in attracting business to the region especially through our work on the state's business attraction efforts. Now with our work with Chrysler Group we are able to expand our company, creating new jobs here."

"We have a strong management team that is very experienced in the automotive sector. With the addition of this business with Chrysler we are able to expand and invest in our relationship with the client through adding additional talent to our team," said Joe Petrosky, Duffey Petrosky Agency Partner and Manager.

Managing the business will be industry leaders who have recently joined Duffey Petrosky.

Michael Suchara a former Senior Vice President of BBDO, has spent more than 17 years working with the Chrysler brands. This experience will allow Duffey Petrosky to hit the ground running to service this much coveted client.

Stacey Bida was most recently lead agency client contact for Chrysler Group Certified Pre-Owned Vehicles (CPOV), Mercedes-Benz and Daimler Trucks North America at BBDO. Her reputation as a key player in establishing and maintaining long-term client relationships has already proven to be a major advantage for the team.

Beth Daniels is steeped with Chrysler Group LLC business experience, having worked at BBDO for several years in various CRM and Dodge Commercial Truck account roles, she brings valuable relationships with Chrysler's Commercial team.

About Duffey Petrosky:

Duffey Petrosky is an award winning, Michigan based full-service marketing communications agency where the only thing that matters is finding and implementing the right answer. For the past 13 years Duffey Petrosky has attracted top tier talent in every discipline which has resulted in 20% growth in the past year alone. In turn, Duffey Petrosky has attracted top tier clients in a variety of industries. For more information visit www.dp-company.com.

SOURCE Duffey Petrosky

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