Eco-Conscience Designer Calleen Cordero Celebrates 12 Years of Handcrafted Luxury - Made in the USA

LOS ANGELES, March 22, 2011 /PRNewswire/ -- Luxury designer Calleen Cordero announced today the 12-year anniversary since launching her eponymous line of handcrafted footwear, handbags and accessories in 1999.

"Having the luxury to create timeless pieces of wearable art has been a dream come true," shares Cordero. "I've designed a business that runs like a family and nothing fulfills me more than coming to work each day."

Selling to over 150 specialty retailers - the Calleen Cordero collection continues to grow throughout the U.S. and the rest of the world at boutiques such as A'maree's in Newport Beach, Max in Colorado, What Goes Around Comes Around in NYC, Theodore in Malibu, Isetan in Japan, Feathers in London, Barney's department stores and Madison International.

The fall 2011 footwear, handbag and accessory collection will feature handwoven fabrications from the Chiapas region of Mexico, semi- precious stones, rare vintage textiles and her signature hardware details.

About Calleen Cordero

Calleen Cordero's first step on her journey to becoming one of today's most inspiring American designers began in Marin County, CA, where at the age of 15 she was first immersed in the world of high fashion footwear. By 16, she found herself elevated to the position of assistant buyer, travelling to Europe to view collections and meet with top designers. From this precocious beginning, Calleen went on to represent some of the top names in the footwear industry such as Dr. Martens, Kenneth Cole and Steve Madden, learning about every aspect of the art and trade. It was 12 years ago this month that Calleen launched her sustainable collection of footwear, handbags and accessories. Handcrafted in North Hollywood, CA.

About The Calleen Cordero Factory

As the art of handcrafting luxury goods diminishes throughout the United States, Calleen Cordero is the only female designer who has managed to revive this traditional craft from the 70s. At her N. Hollywood factory, nearly 40 artisan employees work under one roof to bring Cordero's designs to life. From sculptors of wooden soles, hand-lasters and sewers, each piece is passed through the hands of talented workers the old school way. Heels and wedges begin with planks of alder and plywood from sustainable forests. The handcrafting process of being cut, drilled, sanded, stained and triple waxed creates the perfect heel. Orthopedic foam is individually fitted, making each shoe a product of comfort. The sandals are hand molded and a great deal of care is taken to ensure all footwear is ergonomically designed. The varieties of Italian leathers are vegetable tanned and hardware is solid brass and nickel, individually pressed by freehand, one by one. Every heel, insole, and embellishment is the subject of exquisite detail. http://www.calleencordero.com  

Environmentally Sound Construction

• All woods used are from sustainable forests or recycled plywood.
• All leathers used are vegetable tanned from Italy and chrome free.
• Multiple comfort features in every shoe including padded insoles and/or EVA midsoles.
• Leather soled sandals are hand molded with arch support.
• Every wood heel has been sculpted by free hand.
• All glues used are 80% non toxic to the environment.

Images:

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Become a fan on Facebook: http://www.facebook.com/CalleenCordero

Follow on Twitter: http://www.twitter.com/calleencordero  

For more information on Calleen Cordero, please contact: Kara Wethington at 818.764.0715 or [email protected]  

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE Calleen Cordero