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El Latino Semanal celebrates the third anniversary of its digital distribution
  • USA - English
  • USA - español

The fusion of digital and print to effectively reach Hispanics.

News provided by

El Latino Semanal

Apr 18, 2016, 08:00 ET

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WEST PALM BEACH, Florida, April 18, 2016 /PRNewswire-HISPANIC PR WIRE/ -- El Latino Semanal, www.ellatinodigital.com, and Hispanic Media Works Inc., the news and distribution site administrator for El Latino Semanal, are celebrating the third anniversary of its digital distribution to South Florida. The site (www.ellatinodigital.com) receives in excess of a million hits per month and more than 2,500 unique visitors daily.

"We launched www.ellatinodigital.com three years ago as a commitment to provide our readers and advertisers with a truly seamless approach to print and digital with news updated 24/7 and a digital distribution of the printed edition emailed to 60,000 readers per month," explained Miguel Lavin, Editor of El Latino Semanal.

"Our broadsheet format, 40 years of experience serving the growing DMA38 and a deep commitment to our community made the increased coverage of our digital distribution a natural step. With this expansion and our new distribution modes along with accurately generated statistics, our advertisers have the best ROI measurement possible," commented Jose R. Uzal, National Sales Manager.

El Latino Semanal has an iconic format which reflects the present market realities for print media and strikes a balance between informing the readers, giving our advertisers maximum exposure and controlling operating costs.

About El Latino Semanal Inc: El Latino Semanal is the largest and oldest Spanish weekly in DMA 38/H28. It is the only Hispanic broadsheet publication with measured distribution and readership. It started in 1976 serving 30K Hispanics. Today, El Latino Semanal serves a Hispanic population approaching 500,000, as per the last census adjustment. El Latino Semanal markets to the English reluctant, the non-Hispanic whites who want to reach the Hispanics and its core community from Boca Raton to Ft Pierce. El Latino Semanal is the minority newspaper of record. It publishes all the legal ads for the State, County and Municipalities.

Contact: Jose R. Uzal, National Sales Manager 561-310-5333 E-mail: [email protected]

Logo - http://photos.prnewswire.com/prnh/20160417/356232LOGO

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http://ellatinodigital.com

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