element14 agrees new global distribution deal for Raspberry Pi

CHICAGO, Jan. 8, 2013 /PRNewswire/ -- Almost one year since the launch of the Raspberry Pi, the global computing phenomenon, element14 has announced it has signed a new distribution contract with the Raspberry Pi Foundation to sell the credit-card sized computer around the world.

(Logo:  http://photos.prnewswire.com/prnh/20110216/CG49295LOGO)

element14, the leading high-service distributor of electronic components and home to the award-winning element14 Community, has also announced that it has now manufactured more than 500,000 Raspberry Pi's since the launch in February last year. If that number of devices stood end to end, they would span 25.6 miles, a distance exceeding even the 24 miles Austrian daredevil Felix Baumgartner skydived last year.

In a year that saw the world fall in love with the microcomputer, element14 brought production of the Raspberry Pi to the UK from China in September 2012.

There is no sign of a slowdown in demand for the revolutionary computer with the award-winning element14 Community, the world's largest online community for design engineers and electronics enthusiasts, helping to bring together Raspberry Pi fans to share ideas and further fuel innovation through the Code Exchange.

Mike Buffham, Global Head of EDE at element14, said: "It seems every time we talk about the Raspberry Pi we say it has been a true phenomenon, but it genuinely has been one. Now less than a year on, we have manufactured over 500,000 at element14 alone, and we are delighted to have signed a new global contract with the Raspberry Pi Foundation to continue to play a pivotal role in putting computer programming back at the heart of engineers, both young and old."

Eben Upton, Co-Founder of the Raspberry Pi Foundation, said: "Since the Raspberry Pi was launched globally in February 2012 it has been a tremendous success story. The younger generation has demonstrated significant intrigue in learning how to build and program their own computer device.  And what has been great to see is the enormous growth in the hobbyist market.  I have seen projects from Twittering chickens to home beer brewing kits being created using the Raspberry Pi and its accessories."

Since the launch of the Raspberry Pi Board B element14 has released a series of exclusive accessories that enable owners to build their collection with the addition of extra functionality and capabilities. These include:

• PiFace digital: Targetted at 11-16 year olds this new device stacks on top of the Raspberry Pi and connects it to physical devices such as lights, motors and sensors.
• Gertboard: The Gertboard is an add-on GPIO expansion board which allows Raspberry Pi users to connect to and control more advanced physical devices.  
• WiPi - wirelessly connects the Raspberry Pi to a network.
• PiView - enables the direct connection of the Raspberry Pi to VGA monitors from the HDMI output.

Computing enthusiasts can expect to see a lot more from Raspberry Pi in 2013 and can purchase the minicomputer at Newark element14 in North America, Farnell element14 in Europe and element14 in Asia Pacific. The Raspberry Pi is also available through CPC in the UK and MCM in the United States.

The Raspberry Pi Group at the element14 Community offers a wide range of technical tutorials, discussions, videos and support for fans of the device.

Editor's Note: An infographic illustrating the success of the Raspberry Pi is available at http://mkt-element-14.com/files/janice/Raspberry Pi Infographic FINAL.pdf  

About element14

Launched in June 2009, element14 is the first information portal, collaborative community and electronics store specifically built for electronic design engineers. The community recently unveiled its element14 knode, a unique automated platform that enables engineers to quickly research, design, develop and prototype in a single, intelligent environment. element14 is an innovative offering from Premier Farnell plc (LSE:pfl), FTSE 250, a leader in multi-channel electronics distribution trading throughout Europe (Farnell), the Americas (Newark) and Asia Pacific (element14). The company had group sales of £973.9m and underlying profits of £104.6m last year.

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European Contact:
Jen Cooke
PR Manager, Europe and Global
Tel: +44 (0) 113 279 0101
Email: [email protected]    

APAC Contact:  
Christina Loh
Communications, APAC
Tel: + 65 6671 8769
Email: [email protected]  

Americas Contact:
Janice Fleisher
Communications, Americas
Tel: +001 (1) 773 907 5941
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Ken Leitch
Global Head of PR
Premier Farnell
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Email: [email protected]

SOURCE element14