
Elevest Capital Launches MADE, Helping Musicians and Athletes Turn Career Income Into Lasting Ownership
New division gives accredited investors in music and sports access to professionally underwritten private multifamily real estate investments.
SCOTTSDALE, Ariz., Oct. 9, 2026 /PRNewswire/ -- Elevest Capital, a Scottsdale-based private equity firm focused on multifamily real estate, announced the launch of MADE, a private division built for musicians, professional athletes, and high-earning talent seeking long-term ownership and potential passive income beyond their careers.
Careers in music and sports rarely follow traditional financial paths. Income often arrives in concentrated windows tied to contracts, seasons, tours, releases, and endorsements. Conventional wealth strategies weren't built around that pattern. MADE was.
"The athletes and artists we talk to have already done the hard part. They made it," said Adam Williams, Founder and CEO of Elevest Capital. "The real question is what happens to that income after the contract ends or the tour wraps. MADE is about turning a great earning window into ownership. Enjoy what you've earned, keep building the career, and let a portion of that success work alongside you in real assets."
MADE offers a professionally managed path into multifamily real estate through three steps:
- Personalized Strategy: Understanding how each investor earns, their goals, and where private real estate may fit.
- Private Opportunities: Reviewing professionally underwritten multifamily investments selected by an experienced real estate team.
- Long-Term Ownership: Pursuing equity growth and potential passive income through professionally managed real assets.
For musicians, MADE positions tour, royalty, and publishing income as a foundation for ownership beyond the next project. For athletes, it puts contracts, bonuses, and endorsements to work pursuing long-term assets.
Powered by Elevest Capital's multifamily platform, including its operating partner's portfolio, the firm reports over $2 billion in assets under management, 65+ completed acquisitions, and 12,000+ apartment units, with no investor principal lost on realized investments.
"Get paid. Live well. Own more," Williams added. "The goal isn't just to get paid. It's to own."
About MADE
MADE helps accredited musicians and athletes pursue long-term ownership through private multifamily real estate investments. Learn more at elevestcapital.com/made.
About Elevest Capital
Founded in 2022 by Adam Williams, Elevest Capital is a Scottsdale-based private equity firm focused on multifamily investing. Visit elevestcapital.com.
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Elevest Capital
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SOURCE Elevest Capital
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