Emil Capital Partners Rebrands as ECP Growth and Announces Close of Fund IV

New Identity Signals Strategic Shift to Focus on Growth Stage Businesses Across Consumer Value-Chain

Closes Fund IV with $100 Million in Committed Capital to Partner with Entrepreneurs and the Next Generation of B2B and B2C Companies

GREENWICH, Conn., May 21, 2025 /PRNewswire/ -- Emil Capital Partners today announced it has rebranded as ECP Growth ("ECP") concurrent with the close of its Fund IV with $100 million in committed capital. The firm's new identity signals a strategic shift to focus on investing in growth-stage entrepreneurial businesses creating products, solutions, and technologies across the consumer value-chain in North America.

ECP Growth takes a thematic approach to investing in companies that sit within resilient categories and have attractive growth fundamentals. Fund IV will target high-potential companies at the intersection of major market transformations and evolving consumer needs. The fund will focus on investing in solutions that enhance human mobility across life stages, deliver personalized health and wellness experiences, and optimize resource efficiency in daily living—supported by the firm's deep expertise in consumer behavior, emotional purchasing drivers, and changing living dynamics.

With Fund IV, ECP expects to partner primarily with companies generating greater than $10 million in revenue through targeted investments between $5 million and $20 million, emphasizing businesses demonstrating a clear path to profitability within 18 months. This disciplined approach identifies ventures with both immediate growth potential and sustainable long-term value.

ECP Growth partners with founders and entrepreneurs to provide capital and operational support through a tailored, hands-on approach to meet each portfolio company's unique needs. The ECP team comprises seasoned investment professionals with experience investing in and growing companies across a range of industries, including consumer packaged goods, e-commerce, consumer tech, supply chain, SaaS, healthcare, and more.

"We're pleased to announce the launch of ECP Growth, which reflects our investment strategy for our new fund and beyond," said Marcel Bens, CEO of ECP Growth. "Since our founding in 2011, ECP has built a successful track record of partnering with early-stage consumer businesses in North America. This next phase is a natural evolution for our firm, as we look to partner with growth-stage companies at every step of the consumer value-chain, while also refining our focus on specific resilient categories and attractive growth segments. Today, the ECP team has the wide-ranging expertise and capabilities necessary to help founders and entrepreneurs across a variety of sectors navigate complex growth challenges, and we look forward to forging new partnerships as we begin to deploy Fund IV under our new brand and refocused strategy."

"For nearly 15 years, our firm has continuously evolved to better meet the needs of next generation companies, while remaining committed to our partnership-based approach and the deep consumer sector expertise that sets us apart," said Andreas Guldin, Chairman and Co-Founder of ECP Growth. "Building on that solid foundation of experience and innovation, this new fund marks the right path forward for ECP, and we are excited to embark on this next chapter."

ECP Growth was founded in close partnership with the Tengelmann Group, a 150-year-old family-owned holding company based on Munich, Germany and an active entrepreneurial investor in Europe and North America with unique heritage operating and growing businesses across the consumer ecosystem.

"ECP has proven to be an exceptional resource for the companies in which it invests, and we're excited to support the firm's fourth fund," said Christian Haub, CEO at the Tengelmann Group. "The new ECP Growth brand is indicative of the firm's refined target market, reaching beyond consumer brands to drive growth and long-term value creation at a wider range of companies. We look forward to the firm's continued evolution as a partner-of-choice for B2B and B2C entrepreneurs across the consumer landscape in North America."

About ECP Growth

ECP Growth is a growth stage investment firm that partners with entrepreneurial businesses creating products, solutions, and technologies across the consumer value-chain. Based in Greenwich, Connecticut, ECP Growth takes a thematic approach to investing in companies that sit within resilient categories and have attractive growth fundamentals, with a goal of long-term value creation. ECP Growth was founded in 2011 in partnership with the Tengelmann Group, a 150-year-old family-owned company that today is one of the world's largest private consumer goods holding companies and an experienced growth investor. For more information, please visit www.ECPgrowth.com.

Contacts
Marissa Foray
ECP Growth
[email protected]
203-321-5461

Kate Thompson / Heather Milke
Joele Frank, Wilkinson Brimmer Katcher
212-355-4449

SOURCE ECP Growth