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Emiratos Árabes Unidos lanza BRIDGE: una iniciativa global para transformar el panorama mediático
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News provided by

UAE National Media Office

Mar 12, 2025, 09:14 ET

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La Oficina Nacional de Medios de los EAU anuncia una organización sin fines de lucro para impulsar la innovación, la sostenibilidad y la autenticidad en los medios

WASHINGTON, 12 de marzo de 2025 /PRNewswire/ -- En una iniciativa audaz para redefinir el futuro de los medios globales, la Oficina Nacional de Medios de los EAU presentó hoy BRIDGE, una iniciativa pionera diseñada para crear un ecosistema dinámico e inclusivo que empodere a los profesionales de los medios, fomente la innovación y promueva el periodismo responsable en la era digital. La iniciativa será impulsada por una organización sin fines de lucro: la Fundación BRIDGE.

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His Excellency Abdullah bin Mohammed bin Butti Al Hamed, Chairman of the  UAE National Media Office in Washington, D.C.
His Excellency Abdullah bin Mohammed bin Butti Al Hamed, Chairman of the UAE National Media Office in Washington, D.C.

La iniciativa fue lanzada por Su Excelencia Abdullah bin Mohammed bin Butti Al Hamed, presidente de la Oficina Nacional de Medios de los EAU, junto con Su Excelencia el doctor Jamal Mohammed Obaid Al Kaabi, director general de la Oficina Nacional de Medios de los EAU, y Richard Attias, fundador y presidente de Richard Attias & Associates. El evento reunió a un grupo de periodistas, editores, innovadores, inversores, legisladores y líderes de opinión de todo el mundo, unidos por un objetivo común: forjar el futuro de los medios de comunicación mediante la colaboración, la innovación y la acción estratégica.

"Los medios de comunicación son el pulso de una sociedad próspera. Nos informan e inspiran, moldean la percepción global e influyen en los diálogos internacionales, y conectan culturas de todo el mundo", afirmó S.E. Abdullah bin Mohammed bin Butti Al Hamed. "Al reunir a las mentes más brillantes del panorama mediático global, esta iniciativa empoderará a la próxima generación de narradores, invertirá en inteligencia artificial ética, defenderá la libertad de prensa y garantizará que la autenticidad y la integridad sigan siendo la base de nuestra industria".

Mientras los medios de comunicación se enfrentan a las disrupciones impulsadas por la IA, los cambios en el comportamiento de la audiencia y la evolución de los modelos de negocio, BRIDGE busca ofrecer un foro global para el liderazgo intelectual, la inversión y el avance tecnológico. La iniciativa servirá como catalizador para estrategias de medios con visión de futuro, dotando a los profesionales del sector de las herramientas, las redes y los conocimientos necesarios para prosperar en la era de la transformación digital.

Esta plataforma se basa en la convicción de que las alianzas, y no los silos, definirán el futuro, especialmente en el ámbito de los medios de comunicación. Los medios no son solo testigos de la historia; son una fuerza que la moldea, afirmó Richard Attias.

BRIDGE funciona como una plataforma anual para la participación, la colaboración y la acción, que culminará con la reunión de medios más grande e influyente del mundo en Abu Dabi del 8 al 10 de diciembre de 2025.

"BRIDGE está diseñado para abordar los desafíos más urgentes de nuestra industria y ofrecer soluciones prácticas. No se trata solo de diálogo, sino de oportunidades económicas", afirmó S.E. el doctor Jamal Mohammed Obaid Al Kaabi. "En nuestra conferencia insignia de diciembre, BRIDGE Showcase and Marketplace será una plataforma de lanzamiento para startups, un centro de negociación para inversores y un catalizador para la colaboración empresarial".

BRIDGE se basará en la posición de los EAU como líder en innovación, inversión y políticas de IA. Se revelarán más detalles sobre las alianzas estratégicas, los objetivos y la hoja de ruta de la iniciativa en Abu Dabi este diciembre.

Para más información, visite The United Arab Emirates National Media Office.

Contacto: Maryam bin Fahad | [email protected]

Foto - https://mma.prnewswire.com/media/2639792/Abdullah_bin_Mohammed_bin_Butti_Al_Hamed.jpg

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