ATLANTA, May 17, 2017 /PRNewswire/ -- It's a culprit of contentious couple fights. It's the start of parental chore wars. Let's face it, doing dishes incites dread in most households. In an effort to prevent dishes from dividing us all, Georgia-Pacific's Dixie® brand is celebrating National "No Dirty Dishes Day" on May 18.
As the leader in disposable tableware and other conveniences for busy families, Dixie knows consumers want help with ways to cut down on mundane household chores. And if doing the dishes is at the top of that list – Dixie® paper plates can help.
National "No Dirty Dishes Day" should be everyone's guilt-free pass to spend less time in the kitchen dealing with the daily dish dilemma and more time doing the things people love by using paper plates during mealtimes.
To help make this a reality, Dixie Ultra® 176-count plates will be a Best Deal on Amazon on Thursday, May 18, when consumers can save 20 percent off the strongest paper plate available among leading national brands with a one-time purchase, or up to 30 percent with Subscribe and Save. Dixie is also launching an integrated marketing campaign incorporating custom online video, search, social media and blogger support to encourage shoppers to imagine never doing dishes again.
"The Dixie brand is all about freeing up time for today's busy families and giving them more confidence that our quality products will work for every occasion," said Rafael Garcia, senior brand director, Dixie®. "With a plate that is 10 times stronger than the leading uncoated plate that can stand up to the heaviest, messiest meals families can dish out, consumers might never do dishes again."
Make #NeverDoDishes a reality and let imaginations run wild as we think about all the fun things we can do instead of the dishes.
Dixie Consumer Products LLC, a Georgia-Pacific company, manufactures the Dixie® brand of disposable tableware. Headquartered at Atlanta, Georgia-Pacific is one of the world's leading manufacturers and marketers of building products, tissue, packaging, paper, cellulose and related chemicals. The familiar consumer tissue brands of Georgia-Pacific Consumer Products LP include Quilted Northern®, Angel Soft®, Brawny®, Sparkle®, Mardi Gras®, Vanity Fair® as well as Dixie. For more information, visit www.gp.com.
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