ATLANTA, May 20, 2013 /PRNewswire/ -- Energy Edge Technologies Corporation (EEDG) (OTCQB: EEDG), and its subsidiaries, Energy Edge Solutions and The Gourmet Wing Company jointly announced today an exclusive agreement with CRISP Watermelon Drink, LLC for the wholesale distribution of Cu'i (pronounced "swee") a 100% all natural water melon drink throughout the United States. EEDG now plans to create a new distribution division to sell the popular healthy beverage to health clubs, school systems, convenience stores and major retailers in all fifty-states and the District of Columbia.
Cu'i is known in health clubs and high-end restaurants as a healthy, no sugar added beverage that is refreshing and concentrated with A, C and B6 vitamins. Beside numerous restaurants and retailers, Cu'i is presently sold in the Atlanta area Whole Foods locations. The beverage contains all natural ingredients with less than 1/3 the calories and sugar of most popular sports or caffeinated beverages.
"We are extremely excited to have solidified this partnership with CRISP Watermelon Drink, LLC, as we believe we represent the ideal network to take this product to the next level. We are planning a grassroots marketing campaign, starting in Atlanta, as we offer an alternative to sugary carbonated drinks and the popular energy drinks. Cu'i provides the added benefits of natural sweetness, vitamins and antioxidants," said James Boyd, CEO of EEDG. "We want to be a part of the fast growing non-carbonated beverage category with the likes of PepsiCo's Naked Juice brand. In 2011 it is estimated that total LRB (Liquid Refreshment Beverage) volume totaled about 15.2 billion cases." LRBs include bottled water and non-carbonated sports drinks, ready-to-drink teas, juice drinks, etc.
"It was always our plan to continue adding brands to our portfolio to become a meaningful participant in the food and beverage category," added Boyd.
Cu'i can be purchased at www.cuiwatermelondrink.com
About Energy Edge Technologies Corporation Inc.
Energy Edge Technologies Corporation (EEDG) is the parent company of Energy Edge Solutions and The Gourmet Wing Company.
This press release may contain certain forward-looking statements and information, as defined within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, and is subject to the Safe Harbor created by those sections. This material contains statements about expected future events and/or financial results that are forward-looking in nature and subject to risks and uncertainties. Such forward-looking statements by definition involve risks, uncertainties and other factors, which may cause the actual results, performance or achievements of Energy Edge Technologies Corporation and its subsidiaries to be materially different from the statements made herein.
MEDIA CONTACT: Abby Blake 561-750-9800 ext 229; [email protected]
SOURCE Energy Edge Technologies Corporation