Ergobaby® Four Position 360 Carrier Wins JPMA Innovation Award

LOS ANGELES, Sept. 9, 2014 /PRNewswire/ -- Ergobaby, the award-winning designer of premium ergonomic baby carriers, has been newly honored with the prestigious JPMA Innovation Award. This accolade comes on the heels of awards from BabyCenter, Stroller Traffic and What to Expect, which are among the leading online publications and resources in the family and parenting industries.  Since Ergobaby first launched in 2003, the brand has been recognized as a pioneer for high-performance baby carriers that emphasize comfort, safety and convenience.

The Juvenile Products Manufacturers Association (JPMA) recognized the Ergobaby Four Position 360 Carrier as the most innovative design in the carrier category. With its awards, the JPMA highlights some of the most exciting new products on the market. Of the more than 100 products entered this year, a panel of industry judges selected nine winners.  

The Ergobaby 360 Carrier's innovative design features a structured bucket seat to support baby in an ergonomic seated position and maintain proper hip and spine positioning.  The revolutionary, adjustable width carrier seat is designed to ensure comfort for baby in all four carry positions. The newly designed extra wide waistband has received rave reviews for exceptional parent comfort and is designed to be worn in variable positions on the waist to ensure that baby is always at a kissable carrying height.

"We are extremely honored by the recognition from JPMA.  The Four Position 360 Carrier has addressed requests straight from our consumers to offer an ergonomic forward-facing option along with three other ergonomic carrying positions," stated Cynthia Neiman, Chief Marketing Officer of Ergobaby.

Awards received by Ergobaby in 2014 recognize three of the brand's outstanding baby carriers as well as its Saddler.  In addition to the Four Position 360 Carrier being awarded by the JPMA, the Ergobaby Performance Carrier earned "Mom's Pick" for Best Baby Carrier from the BabyCenter Product Awards, and the Ergobaby Original Carrier was honored with the "Moms Love it Award" by the What to Expect online community. The 2014 Cribsies recognized the Ergobaby Swaddler with the "New Arrivals" award for being one of the best new products of 2013 as judged by the prestigious Cribsie Academy of industry leaders.

For the BabyCenter Moms' Picks Award, BabyCenter surveyed thousands of parent recommendations to find the most popular products in each of their given categories. According to BabyCenter, "The Ergobaby carrier won first place overall by a large margin, and moms can't sing its praises loudly enough." The What to Expect Moms Love-it Award was selected as the best-of-the-best by a special algorithm that tracked moms' interactions with the products on the communities Love-it List section of the site.

Ergobaby's carriers are uniquely designed to cradle babies in a natural sitting position while also creating healthy hip positioning. The company has expanded into a new product category with the Swaddler, a swaddler specifically developed to encourage healthy hip and arm positioning for unprecedented sleep safety and comfort.

For more information on BabyCenter Product Awards, please click here. For more information on What to Expect Moms Love-it Award, please click here. For more information about Stroller Traffic Cribsie Awards, please click here.

About Ergobaby

Founded in 2003, Ergobaby and its award-winning carriers were born out of the desire for mobility and comfort for both parent and baby, allowing parents to carry their baby from birth to toddler. Ergobaby now offers a broad range of innovative baby carriers, strollers, car seats, and related products to help meet the needs of today's parents and enable an active parenting lifestyle. In 2011, Ergobaby acquired Orbit Baby, Inc., a producer and marketer of a premium line of stroller travel systems, including car seats, strollers and bassinets that are interchangeable using a patented hub ring, and continues to design and market these products under the Orbit Baby name. Ergobaby is headquartered in Los Angeles and is sold in more than 650 retailers and webshops in the United States and internationally in about 50 countries internationally.

For more on Ergobaby, please visit: www.ergobaby.com.

For more on Orbit Baby, please visit: www.orbitbaby.com.

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SOURCE Ergobaby