eToro Brings Social Trading to iPhone Users

Aug 20, 2013, 04:00 ET from eToro

LONDON, August 20, 2013 /PRNewswire/ --

Slick mobile app for eToro OpenBook gives users access on the go

eToro, the world's largest social investment network, has announced today the launch of a brand new way for Apple users to experience social trading on the go using eToro's OpenBook.

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This app, available here to iPhoners, enables users and investors to engage with one another anytime, anywhere and with the fine touch of the iPhone look and feel. Through the new app users will be able to register and sign in via Facebook Connect, view the different user rankings, see, follow and copy other traders, and discuss market trends.

"We realized that this was an opportunity for us to rethink how the app could work - from an iPhone point of view. We tailored the design, user experience, and underlying code from the ground up. We wanted the app user experience to be as seamless and fun as it is using our website," said Shimon Koifman, eToro's Product Manager for Mobile.

About eToro

eToro is the world's largest investment network, with over 2.75 million registered users in over 200 countries and thousands of new accounts opened each day. eToro leads the social trading revolution through its community powered network, which enables every investor to see, follow and automatically copy the actions of other investors in real time. eToro's mission is to revolutionize the way people access the financial markets and make their trading experience more social, simple, enjoyable and transparent. By harnessing the wisdom of the crowd every member of eToro's social trading network benefits from accelerated information exchange, knowledge sharing and the ability to quickly identify the best investment opportunities. With a wide range of award-winning mobile and web-based social trading tools eToro appeals to every level of trading expertise, and provides an investment experience like no other before. For more information, visit us at

For more details please contact:
Nadav Avidan
PR and Communications Manager at eToro