EL PASO, Texas, Nov. 24, 2015 /PRNewswire/ -- Buzz Points, a leader in connecting local businesses, community financial institutions and consumers through rewards, today announced that evolve Federal Credit Union, a member-owned financial cooperative headquartered in El Paso, has selected the Buzz Points shop local loyalty and rewards program. Free for consumers, Buzz Points allows credit union members to earn rewards while supporting the local economy by using their debit and credit cards for everyday shopping.
"We were looking for a rewards program that would be easy for our members to use and would align with our focus on supporting the community as a whole—from local businesses to charitable organizations to our members and fellow El Paso County residents," said Ken Walters, President and CEO of evolve Federal Credit Union. "With its emphasis on rewarding members for shopping locally and by providing advanced marketing technologies to El Paso's diverse small business community, Buzz Points delivers the perfect solution. What's more, Buzz Points helps strengthen our commitment to local charities by giving our members the option to donate their points to the initiatives and causes our credit union already supports."
Buzz Points has created a new generation of loyalty rewards that works with community financial institutions and local businesses to engage mutual customers. evolve Federal Credit Union members can earn points by using their debit and credit cards whenever they shop, but they earn more points for shopping with local businesses. Buzz Points creates additional revenue for financial institutions and gives participating local businesses a turnkey marketing solution that provides the targeted marketing technologies they need to expand their market reach, attract new business and increase the loyalty of existing customers.
"El Paso is a cosmopolitan city with a great awareness of the shop local movement, which supports an incredible array of locally owned businesses from coffee shops, food trucks and restaurants to boutiques and recreational facilities," said Dwayne Spradlin, CEO of Buzz Points. "All of these local merchants can now take advantage of the sophisticated marketing capabilities that Buzz Points provides. By introducing Buzz Points to its members and to the independent businesses in the area, evolve Federal Credit Union has created the perfect marriage between its reputation for providing the latest banking technologies and El Pasoans' natural inclination to support local commerce."
Credit union members enrolled in the free program earn points automatically through debit and credit card purchases that can be redeemed easily for gift cards, cash cards and donations to local non-profits using the Buzz Points web interface or mobile app that allows users to track, manage and redeem points. A continually expanding network of 75,000+ businesses nationwide allows cardholders to shop locally, accrue points and redeem rewards wherever they are in the United States.
About Buzz Points, Inc.
Buzz Points, Inc. is the creator of the Buzz Points loyalty product suite, which connects consumers, local merchants and community financial institutions through social media engagement, targeted marketing and rewards. The Buzz Points program enables credit unions and community banks to generate greater non-interest income, increase transactions, reduce account attrition, drive new loans and attract new customers. Buzz Points provides additional revenue to financial institutions, increases existing consumer loyalty and supports local businesses by increasing their market reach and attracting new customers. For more information, visit www.buzzpoints.com.
SOURCE Buzz Points, Inc.