Experian Automotive launches AutoCheck® Mobile for Consumer(SM) on Android and iPhone

SCHAUMBURG, Ill., Dec. 13, 2011 /PRNewswire/ -- Experian Automotive today launched AutoCheck® Mobile for Consumer(SM), a new application providing used car buyers with access to AutoCheck® vehicle history reports through Android and iPhone devices. Experian Automotive is the first major vehicle history provider to deliver direct report access to consumers through a mobile application across both leading smartphone operating systems.

According to a recent Nielsen study, 83 percent of U.S. app downloaders used either Android or iPhone smartphones. The Android operating system (OS) leads the market with 42.8 percent of share, and the Apple OS is second, with 28.3 percent.

"AutoCheck Mobile for Consumer is another way to provide used car buyers with convenient access to the same vehicle history reports relied upon by dealers and auction houses nationwide," said Scott Waldron, president of Experian Automotive. "When consumers go used car shopping, they typically consider a number of different vehicles before making their final purchase. By making AutoCheck reports available on both leading mobile operating systems, we are ensuring consumers can easily obtain the information they need when they need it most."

The application can be downloaded at no cost through online application stores for Android and iPhone mobile devices. After launching the application and entering AutoCheck® account log-in information, users enter a vehicle identification number (VIN) or simply use the device's camera to take a picture of the VIN to view the vehicle's history.

With AutoCheck, consumers can understand the history of a vehicle, compare it with similar models using AutoCheck Score® and have the confidence they are selecting the vehicle that best suits their needs.

Consumers also can purchase AutoCheck vehicle history reports online at http://www.autocheck.com. Single reports are available for $29.99, and a 30-day unlimited report package is available for $44.99. The unlimited package is unique to AutoCheck and allows consumers to freely run the reports they need to find the right vehicle for them.

About AutoCheck

AutoCheck vehicle history reports enable used car buyers to understand a vehicle's past, including reported accidents, odometer issues, title brands, frame-damage announcements and other important information, allowing them to make a confident used vehicle purchase. AutoCheck Score® allows consumers to quickly and easily compare a vehicle's history with others in the same class to further reduce the risk of buying a vehicle with potential problems.

For more information about AutoCheck, visit http://www.autocheck.com. To learn more about Experian Automotive's other leading products and services, visit http://www.experian.com/automotive.

About Experian Automotive

Experian Automotive is a leader in providing information services and market intelligence to manufacturers, dealers, finance, insurance and aftermarket companies, helping them increase customer loyalty; target and win new business; and make better lending, purchasing and production decisions. Experian's AutoCheck reports provide customers with in-depth vehicle history information to confidently understand, compare and select the right vehicle. Its North American Vehicle Database(SM) houses more than 650 million vehicles and, when combined with Experian's credit, consumer and business information assets, meets the industry's growing demand for an integrated information source. Experian technology supports top automotive businesses, including eBay Motors, O'Reilly Auto Parts, Affinia, CarMax and NADAguides.com. For more information on Experian Automotive and its suite of services, visit our Website at http://www.experianautomotive.com.

About Experian

Experian® is the leading global information services company, providing data and analytical tools to clients in more than 80 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score and protect against identity theft.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended 31 March 2011 was $4.2 billion. Experian employs approximately 15,000 people in 41 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and Sao Paulo, Brazil.

For more information, visit www.experianplc.com.

Experian and the Experian marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.

Contact:
Roslyn Whitehurst
Experian Public Relations
1 714 830 5578
[email protected]

SOURCE Experian Automotive