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      • People & Culture

      Experience Modern Mexico in the UK


      News provided by

      Mexico Tourism Board

      Mar 02, 2015, 08:43 ET

      Share this article

      Share this article


      LONDON, March 2, 2015 /PRNewswire/ --

      Immersive pop-up pavilion travels to London's South Bank to celebrate Year of Mexico in the UK 

      Continue Reading
      The famous "Vochol" âeuro" a Volkswagen Beetle decorated with more than two million beads is on display at the exhibition (PRNewsFoto/Mexico Tourism Board)
      The famous "Vochol" âeuro" a Volkswagen Beetle decorated with more than two million beads is on display at the exhibition (PRNewsFoto/Mexico Tourism Board)

      Mexico launches interactive exhibition in Potters Fields Park, near City Hall, from Wednesday 25th  February until Wednesday 11th  March 

      From Wednesday 25th February, an interactive and immersive exhibition will come to London's Potters Fields Park for a fortnight where visitors will be able to discover the inspiring story of Mexico, as part of the official Year of Mexico in the UK celebrations. The pop-up will take the form of a stunning white dome, housed within moments of London's iconic landmarks, situated within the city's buzzing South Bank, alongside the River Thames.

           (Logo: http://photos.prnewswire.com/prnh/20150302/732399 )

      Open for visitors of all ages, this captivating experience features state-of-the-art innovation that tell Mexico's story, using cutting-edge modern technology.  The dome, which has travelled from Madrid and Beijing, will take visitors on a fascinating journey to this incredible country, beyond imagination.

      Guests can feel the rush of riding rapids, soar over Mexico City by hot air balloon and be transported into some of Mexico's world famous sites and bustling cities, through interactive 360 degree tours and augmented reality.

      Also featured within the dome is one of the world's most unique pieces of art - The "Vochol" - a Volkswagen Beetle decorated with more than two million beads - a feat that took 8 artists over 9,000 hours of work to design and decorate.

      Mexico is also incredibly proud of its rich culinary heritage. Notably, it is the only nation to have its cuisine designated by UNESCO as of Intangible Heritage of Humanity. So, after working up an appetite for this vibrant country within the dome, visitors can sample authentic Mexican cuisine outside the exhibition, with fresh market food prepared by acclaimed Mexican restaurant, Wahaca.

      Other exciting elements of the exhibition will include:

      • Interactive touch screens which display Mexican art through advanced 3D technology
      • A virtual dressing room, where visitors can virtually try on the latest in Mexican fashion or traditional dress
      • Amazing visual displays and audio storytelling, using touch screens, to explore a variety of tourism offerings: Culture, Sun and Beach, Adventure and Nature, Business and Luxury.
      • A virtual 360 degree tour of the country's 32 states, that include archeological sites, bustling cities and world heritage sites, nature zones, and magical towns
      • Photo opportunities where visitors can select up to three backdrops: Chichen Itza, City of Campeche and Paseo de la Reforma to share with friends via social media
      • A visual introduction to Mexico with a selection of 11 videos on a range of topics that include aerospace, automotive, creativity, sustainability, gastronomy, economy and more.
      • An interactive table that visually highlights Mexico's accomplishments in agriculture, automotive, silver and creative industries, to name a few
      • More than 15 of Mexico's famous pre-Hispanic artifacts on display, through the power of holographic imaging

      Mexico's pop-up pavilion will be open to the public, located in Potters Field Park, from Wednesday 25th February, 2015 until Wednesday 11th March, 2015 from 10.00am - 20.00pm. Potters Fields Park is located on London's South Bank, near City Hall, SE1 2AA. Entrance is complimentary for both adults and children. 

      SOURCE Mexico Tourism Board

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