Factory Direct Awarded GSA Schedule, Launches Interactive Website

TAMPA, Fla., July 20, 2011 /PRNewswire/ -- GSA Applications is pleased to announce that Factory Direct Food Service Equipment has been awarded a GSA Schedule 73 contract and are now certified to provide goods and services to the Federal government. Federal officials appreciate GSA Schedules as a means of procuring goods and services, knowing that companies on GSA Schedules have been qualified by the General Services Administration (GSA). Factory Direct Food Service Equipment has placed their extensive food service equipment offering on GSA Advantage!®, the government's electronic ordering system located at www.gsaadvantage.gov.

"This schedule will help us expand our reach to federal government buyers and provide them with cost effective food service equipment and related supplies," stated Carol Athas, President of Factory Direct Food Service Equipment. She continues: "We launched an updated website to help both government procurement officers and food service professionals find exactly what they need, and more importantly, provide them with quality service at an extremely competitive price point."

www.factorydirectva.com has been recently redesigned and features an expansive selection of food service products including counter equipment ranging from drink dispensers to commercial blenders to microwave ovens; refrigeration products; and a wide assortment of food preparation equipment. All items can be ordered directly from the website and shipped to the client's place of business.

GSA Applications managed the tender process on behalf of Factory Direct Food Service Equipment facilitating the application preparation, submission and negotiations with government buyers at the GSA. "We are committed to assisting small and medium-sized businesses with effective, turn-key solutions that enhances their competitive edge in gaining access to government spending," said Joe Glennon, Chief Operating Officer.

About Factory Direct Food Service Equipment:
Factory Direct Equipment, Co. was founded in 1992 by Nick Athas, a 40-year veteran in the food service industry. Currently operating as a Woman Owned Small Business and registered with the Virginia Department of Minority Enterprise, Factory Direct has established themselves as the go-to new equipment supplier to food service professionals throughout the nation. As an authorized Hobart Equipment Dealer, Factory Direct takes great pride in offering excellent pricing and exceptional service from their 24,000 square foot facility located in Richmond, VA. Visit www.factorydirectva.com more information.

About GSA Applications:
GSA Applications, a division of Federal Verification Co., Inc., is a premier GSA advisory & solutions firm. With over 500 schedules awarded to date, GSA Applications leverages its industry-leading experience and in-house staff of specialists to deliver professional "cradle-to-grave" GSA services& solutions to businesses nationally. Visit www.gsaapplications.com for more information.

CONTACTS:
For Factory Direct Food Service Equipment: Carol Athas at 804.359.6960
For GSA Applications: George Louli, MarCom Manager at 813.792.4600

SOURCE GSA Applications