False Eyelash Innovation Launched on Kickstarter

The LashLiner System™ Launches the newest innovation in the eye make-up industry - The LashLiner Magnetic Eyeliner and Eyelash System

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The LashLiner System

Jul 17, 2018, 14:00 ET

SEATTLE, July 17, 2018 /PRNewswire/ -- The LashLiner System™, the brainchild of Laura Hunter, a long-time photographer, and makeup artist, has been called "A rare, true innovation in cosmetics" by industry leaders.

"Most women would love to wear false eyelashes but cannot because they are incredibly difficult to put on and can be uncomfortable. The new magnetic sandwich-style lashes aren't any better. LashLiner has solved these problems," said Hunter.

The patent-pending system combines a first-ever magnetic eyeliner with luxurious magnetic eyelashes, designed to work together. The eyeliner is infused with microscopic magnetic particles and is applied the same as traditional liquid eyeliner. The lashes are embedded with tiny but powerful magnets, making them a perfect match for the unique eyeliner.

What is truly innovative, and quite shocking, is the ease with which the lashes can be applied. After applying the eyeliner simply hold the lashes up to the eyeliner and they "click" into place. The hold is very strong, yet the lashes are easily repositionable. Ms. World 2017, Meghan Beult, was asked to test the prototype. She was stunned at the ease of use and how comfortable the LashLiner System™ was to use. She said, "It seems too easy, almost too good to be true, but I just did it, and they're staying on!"

The eyeliner is high-quality, latex-free and completely waterproof and smudge proof. It is easy to apply and can stay on for days at a time if needed. Since the lashes are applied to dry eyeliner, they are repositionable. This is a major advantage over traditional glue-on false lashes. To reposition The LashLiner System™ lashes gently pull the lash off and "click" it back on. No further eyeliner is needed. Lashes can be removed as many times as desired throughout the day.

Hunter points out that there are many benefits to using the LashLiner System

LashLiner is adhesive free - No more gluing eyes shut

LashLiner is easy - Lashes can be put on with one hand - No special skills nor makeup artist needed

LashLiner is fast - No more frustration and multiple attempts at putting on lashes

LashLiner is strong - It holds firmly but is easily repositionable

LashLiner is comfortable - No more seeing magnets or having sagging lashes below the lash line

LashLiner Eyeliner is durable - It is entirely waterproof and smudge proof

Most importantly, LashLiner makes eyes and lashes look beautiful.

The LashLiner System™ was launched today on Kickstarter. The amazing high-quality LashLiner Magnetic Eyeliner in black and a pair of beautiful reusable LashLiner Lashes are being offered for the pre-sale price of $40 with discounts for ordering more than one set. The first 50 people to order will receive a special early bird price of $30.

The first two styles of The LashLiner System™ Lashes are the "Seattle" and the "Los Angeles." "Seattle" is a half lash that accents and blends with your natural lash line while giving your lashes a boost. It's the perfect combination of natural with a hint of glamour. "Los Angeles" is a full wispy lash that tapers for comfort. The shape and design maintain the full and luxurious look of real lashes.

To learn more or get your own LashLiner System™ to visit the Kickstarter page at https://www.kickstarter.com/projects/1720130899/worlds-first-magnetic-eyeliner-and-false-eyelash-s?ref=8mx1s2 or the website at www.LashLiner.com.

The LashLiner System™ is a registered trademark of LashLiner LLC.

Related Links

LashLiner Website

LashLiner Kickstarter

SOURCE The LashLiner System