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Fans of International Pop Superstar Gloria Estefan Have More Than Pop Music Fever; They Have "Smartphone Fever" as Shown in New AT&T TV Spot
  • Latin America - español

Customers can Now Enjoy the Benefits of the new AT&T Impulse 4G Smartphone for Only $29.99


News provided by

AT&T Inc.

Oct 04, 2011, 12:11 ET

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DALLAS, Oct. 4, 2011 /PRNewswire/ -- Everyone is suffering from "smartphone fever" these days! That's because everyone wants to get their hands on a cutting-edge smartphone powered by Android with a wide range of apps, a flash camera, a 3.8" touchscreen, and the ability to record HD video. But wouldn't it be better if you could get all of that for less?

Wish no more! The feature-rich Android smartphone Impulse 4G™ from AT&T* will be available beginning Sept. 18 in select national retailers and online at att.com for $29.99 with a two-year contract. To highlight the exceptional value and rich features of this device, AT&T has partnered with Latin music legend and award-winning singer and songwriter Gloria Estefan to showcase the device's versatility and incredible value.

In this national ad campaign, a group of friends is seen dancing to the contagious rhythms of Estefan's hot new single "WEPA" and pushing and moving buildings and cars, similar to the device's "human-powered" speeds and wide array of apps. Estefan's new single is played throughout the TV spot as a celebration of this hot new device and great offer.

"We're excited to have partnered with such an iconic figure to showcase the value and versatility of this new Android device. We know our customers appreciate having mobile Internet and a wide array of apps, but we also want to help them get the most out of their money, especially during these tough economic times," said Roberto Garcia, executive director, Hispanic Marketing, AT&T. "Gloria Estefan and her fresh Latin pop sounds are representative of what this device is all about – a fun, 'rhythmic' device that lets you record HD video, take pictures, access multiple apps  – all for a great price."

There is no longer any room for excuses when it comes to owning a smartphone with this unbeatable new offer. Surfing the web, watching videos, checking emails and updating your Facebook status on the go doesn't have to cost an arm and a leg. The Impulse makes it possible to do this and more at an affordable price. This Android smartphone is the first smartphone from Huawei that doesn't skimp on features despite its unbeatable value.

Running on the Android 2.2 platform and sporting HD video recording, a full touch screen and 5-megapixel camera, the Impulse 4G meets mobile needs and can be paired with a Data Plus plan, with 200 MB of data for just $15 dollars.

Gloria Estefan and the Impulse 4G device will start appearing in AT&T TV spots starting Sept. 28 on major Spanish-language TV networks. Watch Gloria Estefan in the new Impulse 4G TV spot.

Device Specs and Key Features

  • 3.8" Capacitive WVGA Touchscreen
  • Operating System: Android 2.2
  • 5MP Camera with auto-focus, flash, and 720p HD video record
  • Wi-Fi with access to AT&T's Hotspots
  • GPS Navigation
  • Dimensions: 120mm x 65mm x 11.6mm

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

4G speeds delivered by HSPA+ with enhanced backhaul.  Not available everywhere. Deployment ongoing.  Compatible device and data plan required.  Learn more at att.com/network

Important Information: Limited-time offer. Mobile broadband coverage and other coverage not available in all areas. See coverage map at store for details. Two year agreement with qualifying voice plan and a minimum $15 a month smartphone data plan required. Subscriber must live and have a mailing address within AT&T's owned wireless network coverage area. Up to $36 activation fee applies. Equipment price and availability may vary by market and may not be available from independent retailers. Early Termination Fee: None if cancelled in the first 30 days, but up to $35 restocking fee may apply to returns; thereafter up to $325. Some agents impose additional fees. Other conditions and restrictions apply. See contract for details.  Sales tax calculated based on price of unactivated equipment.

AT&T Hotspots requires a minimum $45 monthly DataPro 4GB plan.  Devices connected to your Mobile Hotspot use data from your DataPro 4GB plan. Overage charges of $10 per each GB provided apply if the included monthly data allowance is exceeded. The number of devices you can connect depends on your device. Performance may vary depending on the number of devices connected and other factors.  If you do not use a password, others will be able to use your Mobile Hotspot connection.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile broadband and emerging 4G capabilities, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries.  It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.  This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.

© 2011 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

About Huawei

Huawei is a leading global information and communications technology (ICT) solutions provider. Through our dedication to customer-centric innovation and strong partnerships, we have established end-to-end advantages in telecom networks, devices and cloud computing. We are committed to creating maximum value for telecom operators, enterprises and consumers by providing competitive solutions and services. Our products and solutions have been deployed in over 140 countries, serving more than one third of the world's population.  For more information, visit Huawei online: www.huawei.com. Follow us on Twitter: www.twitter.com/huaweipress  and YouTube: http://www.youtube.com/user/HuaweiPress.

About Huawei Device

Huawei Device Co., Ltd.'s products cover a wide range of market sectors including mobile phones, mobile broadband devices, and home devices. Our products also include the Hi Space App Store and the Management Cloud, which are solutions that make devices smarter and easier to use. With our primary focus on the consumers, Huawei Device is committed to creating the most influential smart device brands in the world, providing user-friendly mobile Internet experiences. As of the end of 2010, Huawei Device's products were available through more than 500 operators all over the world. Huawei Device has established strategic partnerships with many of the world's leading operators including Telefonica, China Mobile, Vodafone, T-Mobile, BT, China Telecom, NTT Docomo, France Telecom, and China Unicom. For more information, visit Huawei Device online: www.huaweidevice.com. Follow us on: Facebook: www.facebook.com/huaweidevice. Twitter: www.twitter.com/HuaweiDevice. YouTube: http://www.youtube.com/user/HuaweiDeviceCo.

SOURCE AT&T Inc.

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