FedScoop Chosen to Provide Integrated Marketing Campaign for Intel, Microsoft and HP

WASHINGTON, Feb. 12 /PRNewswire-USNewswire/ -- FedScoop announced today that Intel, Microsoft and HP have selected FedScoop to provide an integrated marketing program for their partnership on key 2010 Federal marketing campaigns.  This program includes targeted online advertising, strategic messaging, and a series of VIP events in DC around the topics of Cloud Computing, Virtualization, Cybersecurity and Innovation.

FedScoop, a full-service, government media and marketing company, is a trusted company for IT giants when they have strategic goals in mind. FedScoop has a unique approach to events and programs that has caught the eye of top players in the Government IT community. "We work closely with a handful of companies that work well together and are typically strategically aligned," said Goldy Kamali, CEO of FedScoop. "This allows us to be very agile and provide unparalleled support on the key issues that are mutual top priorities for all our clients."  In particular, FedScoop has become well known for its sleek news aggregation site and 5 Pillar events, a series of VIP events around the five pillars that Federal CIO Vivek Kundra outlined as priorities.

"Selecting the right company to manage our strategic partner efforts was important and the natural choice for us was FedScoop because of their thorough understanding of the Federal marketplace and key relationships in our community," said Teresa Carlson, Vice President of Microsoft Federal. "FedScoop events continue to be the single best platform for top government and industry leaders to come together, collaborate and exchange best practices."

"With so many IT events in Washington, it's a hard choice for busy government executives to decide which of them to attend. I'm a firm believer in quality over quantity, and as such Fedscoop has consistently delivered a premium vehicle for us to tell our story and share IT best practices in support of the Federal government," said Nigel Ballard, Director of Federal Marketing for Intel.

FedScoop events bring top executives from The White House, Federal Agencies and the IT Industry together six to seven times a year for leadership discussions and information exchange. Past speakers include Andrew McLaughlin U.S. Deputy CTO, from the Executive Office of the President; Craig Newmark, Founder of Craigslist.org; Dave McClure, Associate Administrator of the Office of Citizen Services at GSA; Casey Coleman, CIO of GSA; and Linda Cureton, CIO of NASA to name a few.

A complete list of past speakers can be found here (http://fedscoopevents.com/speakers.php).

About Fedscoop:

FedScoop is a full-service government media and marketing company, specializing in government IT news, new media advertising and custom turn-key strategic networking events.

FedScoop.com is the Government IT community's most comprehensive, one-stop news source reaching notable influencers and voices in the community. FedScoop.com is the only independent aggregator of the most trusted and popular web sites that Government IT executives visit daily, to stay abreast of trends, best practices, business opportunities and news.

SOURCE FedScoop