Feeding America Names Porter Novelli Public Relations Agency of Record
CHICAGO, Oct. 21, 2016 /PRNewswire/ -- Global public relations leader Porter Novelli (PN) today announced that it has been named public relations agency of record for Feeding America, the nation's largest domestic hunger-relief and food rescue organization.
Through a network of 200 member food banks, Feeding America serves 46 million people annually. Last year, the organization provided more than four billion meals through 60,000 food pantries and meal programs.
As public relations agency of record, Porter Novelli will develop and implement strategies in partnership with Feeding America's communications team. Specifically, Porter Novelli and Feeding America will engage in deep analysis of existing programming, resources and messaging while identifying opportunities for new partnerships, innovations and strategies that will further Feeding America's mission. Drawing on Porter Novelli's experience in the space, the team also will work to bring attention to the intersection of hunger and health.
"We are honored to be named public relations agency of record for Feeding America, and to develop a comprehensive approach that thinks creatively, works collaboratively and acts in partnership to help Feeding America eradicate hunger," said Maisha Pearson, vice president, Porter Novelli Chicago. "Porter Novelli's history is rooted in the development of strategic communications plans for causes as critical as Feeding America's. We will leverage our internal resources and Feeding America's extensive network to raise awareness among key audiences."
Feeding America's mission is to feed America's hungry through a nationwide network of member food banks and engage everyone in the country in the fight to end hunger. With the support of their generous donors, partners and advocates, the Feeding America network is helping to meet the nutritional needs of families across the country.
"With Porter Novelli's support, we can connect new audiences with domestic hunger," said Angela De Paul, Vice President of Communication for Feeding America. "Raising awareness for the 1 in 8 people who face hunger in America will help us meet the existing need and ultimately fulfill our work to end hunger."
ABOUT FEEDING AMERICA
Feeding America is the nationwide network of 200 food banks that leads the fight against hunger in the United States. Together, we provide food to more than 46 million people through 60,000 food pantries and meal programs in communities across America. Feeding America also supports programs that improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.
ABOUT PORTER NOVELLI
Porter Novelli is one of the world's leading public relations agencies and is represented in all major markets. With a focus on effective stakeholder communications and adopting a holistic, media-neutral approach, Porter Novelli develops public relations programs that deliver value and impact to its clients' business. Porter Novelli was founded in Washington, D.C., in 1972 and is a part of Omnicom Public Relations Group. For more information, please visit www.porternovelli.com.
ABOUT OMNICOM PUBLIC RELATIONS GROUP
Omnicom Public Relations Group is a global collective of three of the top global public relations agencies worldwide and specialist agencies in areas including public affairs, marketing to women, fashion, global health strategy and corporate social responsibility. It encompasses more than 6,000 public relations professionals in more than 330 offices worldwide who provide their expertise to companies, government agencies, NGOs and nonprofits across a wide range of industries. Omnicom Public Relations Group is part of the DAS Group of Companies, a division of Omnicom Group Inc. that includes more than 200 companies in a wide range of marketing disciplines including advertising, public relations, healthcare, customer relationship management, events, promotional marketing, branding and research.
Media Contacts:
Maisha Pearson – Porter Novelli Chicago
(312) 552-6321; [email protected]
Ross Fraser – Feeding America
(312)641-6422; [email protected]
SOURCE Porter Novelli
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