Figo Pet Insurance Launches "A New Leash on Love" Giveaway to Honor Our Most Reliable Relationship - Our Pets

To honor National Love Your Pet Day, pet parents can enter to win a pet-friendly getaway, luxury pet date, or shopping spree to enjoy with their furry companion

CHICAGO, Feb. 10, 2025 /PRNewswire/ -- Figo Pet Insurance, a premium pet insurance provider, announced a National Love your Pet Day giveaway for pet parents looking to celebrate their true soulmate – their pet. Move over Valentine's Day – this is the real day of love in February with more than half of pet parents preferring an evening with their pet watching TV to another awkward first date¹.

Although we're all supposedly more connected than ever, the truth about modern love is most of us are craving something real and coming up short.  Between dating app fatigue and the pressure to seem perfectly filtered, authentic connection can feel like a distant dream. But what if your perfect match is already curled up next to you on the couch? Why settle for another night of small talk when you could be treating your actual soulmate – your pet – to the good life?

Figo's "A New Leash on Love" giveaway was designed to show our pets the same devotion they give us every day, with three exclusive 'pet dates' to celebrate the month of love: a $1,000 Airbnb gift card for a pet-friendly getaway, a $500 Amex gift card for a fancy dinner for two (your pet and you), or a $250 PetSmart gift card for a shopping spree. Pet parents can enter the giveaway by commenting "SWIPE RIGHT" on Figo's Instagram Post and winners will be notified on National Love Your Pet Day – February 20 – to have something extra to commemorate the holiday with.

"In an age where even 'authentic' can feel manufactured, our pets offer something increasingly rare: a relationship where we can just... be," said Bridgett Colling, Marketing Director at Figo Pet Insurance. "They've seen us stress-clean at 3 AM, happy-cry over good news, eat frozen pizza for breakfast, and, somehow, make all of it feel perfectly okay. We're excited to be able to return the favor to a few of these pets through this giveaway as a reminder of the invaluable role our pets play in our lives every day demonstrated through our pet parent research."

Figo's research² inspired this giveaway campaign, revealing an interesting story about the woes of dating and relationships among pet parents:

• Furry Frequent Fliers: 58% of pet moms and dads prefer to take their pets on trips. 
• The Ultimate Plus-One - One in four Millennials say they'd choose their pet as their movie date if theaters were pet-friendly. Not because they can't find human company, but because our pets have a way of making every experience better just by being there.
• Must Love Pets - 1/3 of pet parents say they'd swipe left on a lover who doesn't mesh with their dog or cat.
• Home is Where the Paws Are: 60% of us are literally choosing homes based on our pets' happiness.

Some relationships are worth investing in. The kind where you're loved not for who you could be, but exactly who you are right now. That's what makes our bond with pets so special – it's unconditional, unfiltered, and worth protecting. With less than 4 percent of pets insured in the United States³, Figo is on a mission to change that, because every moment together matters. Figo helps make pet insurance simple so you can focus on what counts: living your best life together.

To learn more about Figo's coverage and cost-cutting perks like our multi-pet discount, visit www.FigoPetInsurance.com/coverage.

For full terms, conditions, and methods of entry, visit www.figopetinsurance.com/new-leash-on-love-terms-and-conditions.

About Figo Pet Insurance: 

Founded by pet parents unable to find a pet insurance option that fit our diverse lifestyles, Figo was born. Designed around real people and real scenarios, we take insurance out of its complex world and into the homes of everyday pet parents. With fewer barriers, and added benefits that go beyond insurance, Figo fits into your lives, not the other way around. Waiting periods, annual deductible, co-insurance, benefit limits and exclusions may apply. For all terms and conditions visit https://figopetinsurance.com/sample-policy. Products, schedules, and rates may vary and are subject to change.

Figo Pet Insurance is also available in Germany, Belgium, and The Netherlands. Learn more at www.pinnaclepetgroup.com/pet-insurance.

United States Insurance products are underwritten by Independence American Insurance Company (NAIC #26581) and produced by Figo Pet Insurance, LLC, (NPN: 16841904), California license is 0K02763.

¹ 2024 Pet Parent Survey | Figo Pet Insurance
² 2024 Pet Parent Survey | Figo Pet Insurance
³ NAPHIA-SOI2024-Report-Highlights_Public-May16.pdf

SOURCE Figo Pet Insurance