• Resources
  • Blog
  • Journalists
  • Log In
  • Sign Up
  • Data Privacy
  • Send a Release
Cision PR Newswire: news distribution, targeting and monitoring home
  • News
  • Products
    • Overview
    • Distribution by PR Newswire
    • Cision Communications Cloud®
    • Cision IR
    • Sponsored Placement
    • All Products
  • Contact
    • General Inquiries
    • Request a Demo
    • Editorial Bureaus
    • Partnerships
    • Media Inquiries
    • Worldwide Offices

 

When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Overview
  • Distribution by PR Newswire
  • Cision Communications Cloud®
  • Cision IR
  • Sponsored Placement
  • All Products
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • Overview
  • Distribution by PR Newswire
  • Cision Communications Cloud®
  • Cision IR
  • All Products
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR

First Camaro Lights Up Woodward Dream Cruise

First Camaro Built Joins National Historic Vehicle Register

HVA Illuminated Glass Showcase at the Woodward Avenue Intersection in Birmingham, MI

National Historic Vehicle Register Logo

News provided by

Historic Vehicle Association (HVA)

Aug 17, 2016, 12:33 ET

Share this article

Share this article


DETROIT, Aug. 17, 2016 /PRNewswire/ -- The Historic Vehicle Association (HVA) illuminated glass showcase containing the very first Camaro built in 1966 will light up Woodward Dream Cruise from Wednesday, August 17th through Saturday, August 20th.  The special exhibition celebrates Camaro's 50th anniversary and introduction of the Camaro model that took place in Detroit in August 1966. The first Camaro built is also being recognized as No. 15 on the HVA National Historic Vehicle Register program in partnership with the U.S. Department of the Interior, Historic American Engineering Record (HAER) to be archived in Library of Congress.  The exhibition is part of an HVA public heritage program launched on the National Mall in Washington, DC in April where President Taft's 1909 White Steam Car and President Reagan's 1962 Willys Jeep CJ-6 were similarly displayed and honored.

First Camaro - Photo courtesy of Historic Vehicle Association
First Camaro - Photo courtesy of Historic Vehicle Association
First Camaro - Photo courtesy of Historic Vehicle Association
First Camaro - Photo courtesy of Historic Vehicle Association
First Camaro - Photo courtesy of Historic Vehicle Association
First Camaro - Photo courtesy of Historic Vehicle Association
First Camaro - Photo courtesy of Historic Vehicle Association
First Camaro - Photo courtesy of Historic Vehicle Association
Shell Logo
Shell Logo
Hagerty Logo
Hagerty Logo
First Camaro - Photo courtesy of Historic Vehicle Association First Camaro - Photo courtesy of Historic Vehicle Association First Camaro - Photo courtesy of Historic Vehicle Association First Camaro - Photo courtesy of Historic Vehicle Association Shell Logo Hagerty Logo

The opening ceremony of the exhibit will take place at 11:00 am on Wednesday with an official "Lighting Ceremony" to follow at 8:30 pm.  The Lighting Ceremony celebration is free and open to the public.  The exhibit will be illuminated until midnight each night through Saturday. 

"This first Chevrolet Camaro launched one of the greatest rivalries in automotive history with the Ford Mustang," said Mark Gessler, President of the HVA. "That rivalry is still alive and well fifty years later and we are here at the Woodward Dream Cruise with a public exhibition to celebrate where it all began."

The first Camaro built is owned by 18 year-old Logan Lawson of Hutchinson, Kansas.  Logan found the car online in Oklahoma when he was in the seventh grade.  Logan's father inspected the car and completed the purchase.  Over the next five years Logan and his father completed extensive research on this and the 52 other pilot prototypes and returned the Camaro to its launch day debut specifications.

From 1966 to 2011, the car passed through several owners and dealerships with the distinction of being a very early Camaro, possibly even the first. It was built up as a drag racer before Logan Lawson purchased the car.  Author Phillip Borris helped confirm the Norwood, Ohio pilot production build records and researcher Jamie Schwartz contacted the families of the prior owners to fill in the history.

About VIN 123377N100001

The first Camaro built was completed at the GM Assembly Plant in Norwood, Ohio on May 21, 1966.  It was the first of 52 pilot prototypes produced, 49 at Norwood and three more produced in Los Angeles. The car is a base model with the 140 hp 230 ci. inline 6-cylinder engine.  The seat belts, wheel covers and whitewall tires were the options present on the first Camaro built. Base price for the new Camaro: $2,466.

Three Flavors

Here is a flashback from a period advertisement of how Chevrolet marketed the three versions of the Camaro.

"Camaro-about-town.  The sport coupe.  Buckets. Carpeting. Fully-synchronized 3-speed. Very civilized Six.  Safety features like dual master cylinder brake system with warning light. Especially nice for wife-types.

Country-club-Camaro. Rally Sport with hideaway headlights and standard V8, 210 hp.  Add custom interior, Powerglide, console, wheel covers, vinyl roof cover, stereo tape system.  Decorate right front seat suitably.

Camaro the Magnificent. SS Convertible, now available with 396 cu. in. 325 hp! Bulging hood, striped nose, red stripe tires all come. You order the 4-speed, front disc brakes.  Positraction and such. At your Chevrolet dealers."

Super-secret

Ford spent years teasing the public with show cars and concepts that hinted at the anticipated Mustang. GM, by contrast, revealed nothing about the Camaro until the car's name announcement on June 9, 1966 which meant "comrade or pal" according to GM.  The formal Detroit launch took place in August 1966. Dealers had cars within a month. Boom. 

Gold Luck

During the 1960s General Motors would often launch a production line with the first car painted gold.  This was probably the case for the first Camaro built with the order for special "show paint" in Granada Gold with gold vinyl seats and gold carpeting.  Six generations of Camaros are proof it was lucky.  In 2016 the color looks appropriate as we celebrate Camaro's golden anniversary.

Camaro Makes Podium

We know the Camaro is popular but just how popular?  With over one million collector car vehicles insured in the United States, Hagerty ranks the Camaro third in overall popularity. The most popular collector car is the Chevrolet Corvette followed by the Ford Mustang.

Why Woodward

According to Mark Gessler, "The Woodward Dream Cruise is one of the greatest automotive heritage events in the world.  It's a great place to tell the story of the first Camaro, a model deeply imbedded in American automotive culture.  With this exhibition we are hoping to build a strong public memory of how the iconic Camaro model launched 50 years ago."

From 50 Years to 500

 The first Camaro built spent much of the summer at the HVA National Laboratory in Allentown, Pennsylvania.  While there the vehicle was extensively photographed in the HVA state-of-the-art studio and a documentary was created. In addition, with staff from HAER, the Camaro was 3D scanned to for precise line drawings of the exterior to be produced.  When complete the documentation such as film negatives, drawings and historic narrative will be provided to the HAER program and archived by the Library of Congress in a manner meant to last 500 years.

Local Heritage and Global Reach

The HVA showcase exhibit of the first Camaro is presented in cooperation with the City of Birmingham, Michigan, GM Heritage Center and is part of the MotorCities National Heritage Area partnership which inspires residents and visitors with an appreciation of how the automobile changed culture.  The exhibition is further recognized by FIVA (Fédération Internationale des Véhicules Anciens) as part of World Motoring Heritage Year under the patronage of UNESCO.

Organization and Funding:

The documentation of the first Chevrolet Camaro built as No. 15 on the National Historic Vehicle Register is organized by the HVA and underwritten through the generous support of Hagerty, Shell (including their Pennzoil and Quaker State brands), The NB Center for American Automotive Heritage, and Chevrolet.

Click here for Camaro video

Click here for Camaro b-roll

Click here for Camaro photos

About the Historic Vehicle Association

The HVA is dedicated to preserving and sharing America's automotive heritage. In 2014, the HVA established the National Historic Vehicle Register. Working with the U.S. Dept. of the Interior, Heritage Documentation Programs and Library of Congress, their aim is to document historically significant automobiles in America's past. The HVA is supported by over 400,000 individual historic vehicle owners, key stakeholders and corporations such as Shell (including their Pennzoil and Quaker State brands), Hagerty, American Fuel and Petrochemical Manufacturers, as well as individual benefactors. Please visit: historicvehicle.org.

About Shell Lubricants

The term 'Shell Lubricants' collectively refers to the companies of Royal Dutch Shell plc that are engaged in the lubricants business. Shell Lubricants companies lead the lubricants industry, supplying more than 12 percent of global lubricants volume.* The companies manufacture and blend products for use in consumer, heavy industrial and commercial transport applications. The Shell Lubricants portfolio of top-quality brands includes Pennzoil®, Quaker State®, FormulaShell®, Shell TELLUS®, Shell RIMULA®, Shell ROTELLA® T, Shell SPIRAX® and Jiffy Lube®.

*Kline & Company, "Global Lubricants Industry July 2015: Market Analysis and Assessment."

Photo - http://photos.prnewswire.com/prnh/20160817/398950

Photo - http://photos.prnewswire.com/prnh/20160817/398951

Photo - http://photos.prnewswire.com/prnh/20160817/398952

Photo - http://photos.prnewswire.com/prnh/20160817/398949

Logo - http://photos.prnewswire.com/prnh/20160518/369280LOGO

Logo - http://photos.prnewswire.com/prnh/20160518/369297LOGO

Logo - http://photos.prnewswire.com/prnh/20160518/369303LOGO

SOURCE Historic Vehicle Association (HVA)

Related Links

https://www.historicvehicle.org

Modal title

Contact Cision

  • Cision Distribution 888-776-0942
    from 8 AM - 9 PM ET

  • Chat with an Expert
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • Cision Communication Cloud®
  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • For Small Business
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • COVID-19 Resources
  • Accessibility Statement
  • Asia
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Israel
  • Italy
  • Mexico
  • Middle East
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom

My Services

  • All New Releases
  • Online Member Center
  • ProfNet

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2022 Cision US Inc.