First Dental Health Introduces New Brand Identity Highlighting Quality and Service

SAN DIEGO, Dec. 21, 2011 /PRNewswire/ -- First Dental Health, a full-service dental network management company providing products, networks, and related services nationwide, announces the rebranding of its corporate identity and imminent new website.

(Logo:  http://photos.prnewswire.com/prnh/20111221/LA25720LOGO)

Established in 1995, First Dental Health sought a fresh brand identity to reflect the company's industry leadership in providing employers and consumers with quality, service and innovative dental network solutions. The new logo features a clean, contemporary typeface for the company name and crisp shades of green, a color often associated with growth and health.  The number "1" and the word "First" in the logo highlight the company's industry leadership role and company's many product "firsts" including the industry's first dental EPO and POS networks and California's first licensed discount dental plan.

The new tagline, "The Network With More Teeth," represents both the wide range of networks, products and services offered by First Dental Health and the associated bite taken out of dental benefit costs.  First Dental Health's range of services include PPO, EPO, and POS networks, a network in Mexico, the Access discount network, claims review and repricing services, and New Dental Choice, a nationwide discount dental plan.

"We are committed to being a leader in providing dental network solutions to our customers, because we know that dental care is the key to overall health and wellness," said Brian Watts, Executive Vice President of First Dental Health.  "The new logo represents First Dental Health's commitment to providing consumers with access to affordable dental care."

The current website for First Dental Health can be found at www.firstdentalhealth.com. The new website is scheduled for launch in early 2012.

First Dental Health is one of the largest independent dental network management companies in California now offering networks nationwide. The company was named one of the Inc. 500|5000 fastest growing private companies in America in 2010 and 2011, and is also the recipient of the 2011 Most Innovative Product or Service Award, Small Business category, from the San Diego Regional Chamber of Commerce.

Media Contact: Katelynn Sarcione, Marketing Communications Manager, www.firstdentalhealth.com (858) 444-2604.

SOURCE First Dental Health