Fishbrain and C-MAP Announce Strategic Partnership to Help Anglers Net Larger Catches

ORLANDO, Fla., July 11, 2017 /PRNewswire/ -- (ICAST) -- The world's largest app and social network for anglers with over 3 million users, Fishbrain, and C-MAP, the leading supplier of digital marine cartography and cloud-based mapping solutions, today announced a strategic partnership that will help anglers and boaters use the app to more quickly locate the best fishing locations. The integration will couple Fishbrain's exact catch locations and other forecasting data with C-MAP's highly detailed depth and contour maps to give anglers unparalleled intelligence on fishing hot spots so they can catch more and bigger fish. The announcement was made today at ICAST – the world's largest sportfishing trade show.

"Anglers are always looking to get an edge to make the most out of their time on the water. This new integration will take Fishbrain and C-MAP users' experience to the next level with the most accurate and detailed information on the places they fish," said Johan Attby, CEO of Fishbrain. "By putting C-MAP's high-detail charts into our anglers' hands, we are furthering our commitment to make fishing more enjoyable and outings more productive than ever before."

C-MAP Genesis crowdsources sonar data from an ever-growing community of anglers and boaters into Social Map, an online database of FREE downloadable charts for waterbodies close to home, across the country and around the world. After contributing almost 4 million acres to Social Map in 2014, the community has  increased contributions each year since by more 60 percent, on average. C-MAP's premium Genesis Edge service offers even more, aggregating depth, bottom hardness and submerged vegetation data to give anglers detailed layouts of fish habitats, leading to more and better catch opportunities. Genesis Edge subscribers can now see on their maps the exact locations of Fishbrain's logged catches.

"Anglers choose C-MAP to get the most accurate mapping available, but there is a rapidly growing need for an all-inclusive mobile app solution for the fishing segment," said Greg Konig, C-MAP Global Head of Product. "We are excited to partner with Fishbrain to give them an added layer of fishing intelligence and the most comprehensive set of tools available."

Fishbrain provides beginner to pro anglers with the tools and insights to fully enjoy the world's most popular hobby while catching more and bigger fish. The app's interactive map helps anglers find hot new fishing spots and see what other people are catching, with what bait and specifically where, and includes additional features like Fish Species Recognition, forecasts, bait recommendations and more.

Fishbrain premium users in the US now have access to the initial beta integration of C-MAP Genesis charts. The companies will be adding new locations over time worldwide as additional sonar and catch data is collected. Fishbrain can be download from the App Store or the Google Play Store™. You can also follow Fishbrain on Facebook, Twitter and Instagram.

About Fishbrain:

Fishbrain is the most popular mobile app and social network for fishing, connecting everyone from beginner to pro anglers with the tools and insights to fully enjoy the world's most popular hobby while catching more and bigger fish. The app's interactive map helps anglers find hot new fishing spots and see what other people are catching, with what bait and specifically where. With other features like Fish Species Recognition, marine mapping (provided by C-MAP), forecasts, bait recommendations and more, Fishbrain has become one of the most valuable and rewarding tools in a fisherman's tackle box. And, with the ability to post photos and videos, log catches, share experiences with an engaging community, and watch tips and tricks from pro ambassadors like Roland Martin, Jimmy Houston, Mike "Ike" Iaconelli, April Vokey and Robert Field, Fishbrain is not only fueling inspiration, but helping its more than three million users across the globe have more fun by fishing smarter, not harder.

Fishbrain values responsible fishing and the sustainable harvest of fish species, as well as the tracking of rare and endangered species through a partnership with the U.S. Fish and Wildlife Service and the Florida Wildlife Commission. For more information, go to www.fishbrain.com.

About C-MAP:

C-MAP is a world-leading provider of marine information with products ranging from electronic navigational charts to fleet management, vessel and voyage optimization. C-MAP offers the world's largest marine navigation digital chart database, helping customers to address the complexity of maritime operations through integrated, intelligent information systems. www.c-map.com.

SOURCE Fishbrain

Related Links

http://www.fishbrain.com