Fliptop Launches Predictive Platform Partner Program with Inaugural Partner, NewVoiceMedia

SAN FRANCISCO, May 13, 2015 /PRNewswire/ -- Fliptop today announced a new partner program, bringing the power of predictive marketing analytics to partner companies and joint customers. The Fliptop platform currently scores over 75M records per month, pairing customer data to over 300M contacts and 20M company records in the Fliptop Data Cloud. The scalability and power of Fliptop's platform will enable companies to easily partner with Fliptop to build predictive machine learning models for joint customers.

Fliptop is also pleased to announce NewVoiceMedia as the first partner for this program. Fliptop will leverage NewVoiceMedia's unique call and activity data to provide their joint customers with machine learning models that will give unprecedented insight to ideal buyer profiles.  

"I'm thrilled to have NewVoiceMedia as our first partner for the Fliptop Predictive Platform Program," said Doug Camplejohn, CEO of Fliptop. "We are both trying to help companies close more deals faster and to bridge the gap between sales and marketing. Fliptop's platform will create individual models for each NewVoiceMedia customer, as opposed to just doing predictive in the aggregate."

NewVoiceMedia is a leading global provider of omni-channel cloud customer contact technology. Fliptop will leverage NewVoiceMedia's unique call and activity data to provide the joint customers with individual machine learning models that will give its unprecedented insight to their ideal buyer profiles.  

NewVoiceMedia chose to partner with Fliptop as they provide a global predictive platform that will scale across all NewVoiceMedia's hundreds of global customers. Before selecting Fliptop, NewVoiceMedia conducted an extensive evaluation of vendors in the predictive space and found that only Fliptop's technology provided the scale and sophistication needed. NewVoiceMedia has been a Fliptop customer for over a year and in that time has seen a 64% increase in opportunity conversion rates and a 40% increase in lead-to-pipeline conversion rates.

"As a fast growth cloud vendor we have to ensure we scale our business appropriately by leveraging the best technology available," said Jonathan Gale, CEO of NewVoiceMedia. "Using Fliptop we've been able to identify and prioritize the highest quality leads and opportunities to drive efficiency in our sales process. We are very excited to be able to offer this technology to our customers as an integrated part of ContactWorld for Sales so they can power-up their sales teams as well."

Companies wishing to learn more about the Fliptop partner program should email [email protected].

The CEOs of NewVoiceMedia and Fliptop will be available for briefings Wednesday May 13 at the SiriusDecisions Summit in Nashville, TN.  Parties interested in scheduling interviews should contact Stacy Silver at SSPR – [email protected]

About Fliptop
Fliptop is modern software for predictive sales and marketing. Fliptop helps companies gain competitive advantage, improve lead quality, boost conversion rates, and drive sales revenue. The Fliptop predictive platform is a living, breathing system that continuously adds new data, updates predictive models in real time and scales with the business.

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About NewVoiceMedia

NewVoiceMedia powers customer connections that transform businesses globally. The leading vendor's award-winning cloud customer contact platform revolutionizes the way organizations connect with their customers worldwide, enabling them to deliver a personalized and unique customer service experience and drive a more effective sales and marketing team. With a true cloud environment and proven 99.999% platform availability, NewVoiceMedia ensures complete flexibility, scalability and reliability.

Spanning 128 countries and six continents, NewVoiceMedia's 400+ customers include Topcon, PhotoBox, MobileIron, TNT, Lumesse, Qlik, JustGiving, Canadian Cancer Society and Wowcher. For more information visit www.newvoicemedia.com or follow NewVoiceMedia on Twitter @NewVoiceMedia.

SOURCE Fliptop