Flytxt Shortlisted for Big Data Analytics Innovation Award

Apr 19, 2016, 08:00 ET from Flytxt

DUBAI, UAE, April 19, 2016 /PRNewswire/ --

Flytxt, a leading mobile consumer analytics solution provider for enterprises, announced today that it has been named as a semi-finalist in 'Big Data and Analytics' category in Pipeline's 2016 innovation award program.

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Pipeline recognizes companies that offer innovative solutions to the industry. The nominations are adjudged by key executives from top service providers, influential industry analysts and the editors of the world's leading communications and technology magazines. Flytxt was shortlisted along with 22 other vendors from an initial list of 60 contenders in different categories. The final winners will be announced at a red-carpet Innovation Awards Reception, which will be held on May 9th, 2016, at Le Negresco in Nice, France.

Flytxt was selected for its innovative mobile consumer analytics solutions that enable telcos to play a bigger role in digital economy by helping them leverage their fast growing data assets. The technology platform is designed to integrate big data, fast data and derive in-depth consumer insights using proprietary packaged analytical models. These actionable insights help telcos to deliver personalised digital experience to their customers as well as to launch new lifestyle products with other enterprise partners.

In addition, through self-service and integrated analytics capabilities of the platform, Flytxt aims to improve the speed of decisioning across the telco's business functions. The platform also eliminates silo based decisioning, allowing departments within the telco to have a single view of customers and the business for smarter strategic and operational decision making.  

Flytxt has consistently delivered 2 to 7% economic impact to its customers with its comprehensive data monetisation solution stack, combining technology, packaged analytics, business applications, and enabling services.

About Pipeline: 

Pipeline magazine provides communications service providers with critical industry information relevant to driving profitability and delivering the latest generation of communication services. Pipeline covers news and commentary on market demands, government mandates, technical advances, and industry trends.

About Flytxt: 

Flytxt partners with enterprises in their digital transformation journey, enabling them to generate measurable economic value from data through mobile consumer analytics. Flytxt's comprehensive data monetisation solutions help enterprises to personalise customer experience across digital touch points as well as increase revenue, optimise margins, and enhance loyalty. The company has deployed its platforms at more than 50 customer locations across 30 countries, analysing data of more than 500 million mobile consumers. Flytxt has consistently delivered 2 to 7% economic impact to its customers with its full solution stack combining technology, packaged analytics, business applications, and enabling services. The company has its headquarters in The Netherlands, corporate office in Dubai and presence in Paris, London, Trivandrum, Mumbai, Singapore, Johannesburg, Nairobi, and Mexico City.

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