Focus on Hotelex 2012 -- "International Brand Premium Area" Becomes New Highlight

Feb 29, 2012, 10:00 ET from SinoExpo


SHANGHAI, Feb. 29, 2012 /PRNewswire-Asia/ -- 2012 HDD (Hotelex + Design & Deco China 2012) will open from 9 to 12 April 2012 in Shanghai New International Expo Center. Hotelex Shanghai, with a 21-year history, opens with 5 themed exhibitions: building materials, deco, lights, clean and shop expo. The exhibition area will reach 350,000 SQM and attract 3,000 exhibitors from all over the world as well as 100,000 professional visitors, gathering the world's attention.

As the most important part of the eight theme exhibition, Hotelex 2012 offers the latest solutions of appliance & amenities, catering equipment, bakery equipment, refrigeration, textiles, IT & security products for hotels, bars, restaurants, clubs and department stores.

International Brand Premium Area

The Shanghai International Hospitality Equipment & Supply Expo is the highest-level hotel industry exhibition and the most important part of HDD. Most leading brands regard Hotelex as the key to unlocking the Chinese market. In 2012, the third year of a 10-year development plan, Hotelex will retain its status as the first exhibition of the hotel industry by implementing new strategies and ideas.

The international brand premium is at the center of E1 Hall and E3 Hall; the exhibition area will reach 6,000 SQM. So far, International Premium has attracted nearly 30 exhibitors from USA, Spain, Turkey, Germany, Italy, Japan, Korea, France, China and Hong Kong, with exhibitors including warehousing equipment from Cambro, vacuum equipment from Hatco, toasters from Rational, bowl choppers from Mado, gold and silver tableware from Lucky, glassware from Orgonovo and glass tables from Huafu. Leading brands and enterprises from "International Premium" will provide environmentally friendly products for hotels, restaurants, clubs and distributors. Hotelex stands for development direction of the global hotel industry.

More value added service is arranged at "International Brand Premium Area" like purchasing meetings, translators, Internet, rest room, and so on. Also introducing "21st century future kitchen" with FCSI: According to the BBS, a speech and sample room is set to display kitchens with ideal low carbon and energy-saving solutions. The tableware new production display and rating is held with the International Designers Association, attracting internationally famous brand enterprises. Invitations have been extended to well-known designers from home and abroad to make their selection, providing a platform of communication for production suppliers and designers.

Please visit for more information.


Ms.Jojo Zhang  

Tel: +86 (0)21-6437 1178 ext 507