Food Truck Investing Goes Mainstream as Bistro Planet Launches SeedInvest Campaign
Mobile Food Enthusiasts Can Invest in Food Truck Tech via Equity Crowdfunding
LOS ANGELES, Dec. 21, 2017 /PRNewswire/ -- Bistro Planet – the technology company making the mobile food marketplace more efficient for food truck owners and customers – today announced that it is partnering with SeedInvest to launch an equity crowdfunding campaign.
Like all investment opportunities offered by SeedInvest, Bistro Planet has been vetted through a vigorous due diligence process. It is one of less than 200 companies accepted by SeedInvest out of more than 20,000 that have applied to raise capital via equity crowdfunding.
The funds raised will help Bistro Planet enhance and market its technology platform, which is already helping food truck owners and customers be in the right place at the right time, with the right items on the menu.
"People have an appetite to invest in things they enjoy, and food trucks provide a source of joy for a growing legion of consumers," said Bistro Planet Co-Founder and CEO Roie Edery. "Our partnership with SeedInvest serves up a unique opportunity for food truck fans to add some gastronomic zeal to their investment portfolio."
Edery also noted that investing in Bistro Planet is a way for investors to support local business owners, as the vast majority of food trucks are owned and operated by local entrepreneurs.
Bistro Planet's turnkey technology platform includes:
- A vending lot and event booking portal that matches food truck owners with commercial landlords at the most profitable locations.
- A food truck point-of-sale (POS) system for sales tracking, supply planning, payment processing, geo-mapping, data analytics and marketing.
- A mobile consumer app that helps customers locate nearby trucks, browse menus, order, pre-pay and avoid waiting in line.
Bistro Planet's three-pronged technology platform is in use currently and generating revenue across California (Los Angeles/Orange Counties and the San Francisco Bay Area) and in Spokane, Washington and other select markets nationwide. Food truck owners are using it to book lot rentals and manage business operations, while consumers are using it to find their favorite food trucks and improve their food truck experience.
The Bistro Planet team is led by Edery and Co-Founder Aleksey Klempner – two entrepreneurs boasting a long track record of success with publicly-traded companies in a range of industries. Most recently, they were part of the founding team at Eaze --the cannabis industry's fast-growing technology startup that raised more than $30 million in venture capital backing. At Eaze, they led the company's product development, engineering and marketing.
The mobile food business is growing rapidly. According to research firm IBISWorld, revenue grew at an annual rate of 7.9 percent from 2011 to 2016. This year, it is projected to be a $2.7 billion marketplace (a 4x increase since 2012), making mobile food one of the fastest growing segments in the food industry. Food trucks tap into many potent consumer trends, including the growing desire for food that is fresh, local, budget-conscious and prepared in a range of styles.
"The food truck industry is ready for a new technology solution, and we're ready to fill that need," added Edery. "Our platform optimizes and brings order to a fragmented marketplace with an all-in-one solution for food truck owners and consumers."
Individuals interested in Bistro Planet's SeedInvest equity crowdfunding campaign can find more information at https://www.seedinvest.com/bistro.planet.
About Bistro Planet
Los Angeles-based Bistro Planet is a technology solutions company that optimizes the mobile food experience for customers and food truck owners alike. From free downloadable apps for consumers to operations and marketing systems for food truck owners, Bistro Planet aims to grow the food truck industry. More information is available at www.BistroPlanet.com.
Bistro Planet is offering securities under Regulation CF and Rule 506(c) of Regulation D through SI Securities, LLC ("SI Securities"). The Company has filed a Form C with the Securities and Exchange Commission in connection with its offering, a copy of which may be obtained at: http://www.seedinvest.com/bistro.planet
Contact
Erik Deutsch
(323) 851-2455
erikd[at]excelpr[dot]com
SOURCE Bistro Planet
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