Forte's Checkout Campaign Earns Silver for the Best in Biz Marketing Campaign of the Year
Forte Payment Systems' Online Payments Platform Wins for Ingenuity of Design
Jan 14, 2015, 08:11 ET
ALLEN, Texas, Jan. 14, 2015 /PRNewswire/ -- Forte Payment Systems was honored to be awarded silver for "Marketing Campaign of the Year" in the 2014 Best in Biz Awards. The only independent business awards programs judged entirely by press members and industry analysts, Best in Biz Awards offers 60 diverse award categories across five focus areas. Forte Payment Systems is honored to place in the PR category for their distinctive campaign efforts this year.
Forte Checkout is a powerful way to accept both credit card and eCheck payments online. An advanced and comprehensive product, Checkout both inspired and deserved a campaign that reflected the interface itself: clean and intuitive, while still robust and packed with complexity.
As a result, the marketing team at Forte built a campaign with the intention of presenting the product in a playful, simple and accessible way. Checkout was officially launched in April of 2014 at ETA's Transact 14, accompanied by the design of a launch-specific demo site and promo with a novelty gift and t-shirt. The Checkout campaign also included webinars and podcasts with payment industry giant, PYMNTS.com, which featured in-depth product highlights and discussions with Forte CEO Jeff Thorness. Thorness also presented at the CNP Expo in Florida and at FinDEVr in San Francisco on Checkout.
"We are honored to receive this prestigious award," says Jay Alsup, Director of Marketing. "We designed this campaign to mirror the excellence of the product itself, hoping that we could impart its ability to both simplify and streamline the payment process, while still presenting its powerful capabilities and trusted functionality."
For more information on Checkout, visit www.forte.net/checkout.
About Forte Payment Systems
Founded in 1998 and headquartered in Allen, Texas, Forte Payment Systems is a leading provider of innovative electronic payment solutions. Offering unique and scalable enterprise-class solutions, Forte helps organizations of all sizes build, manage and perfect the way they take payments. A truly omni-channel payments provider with solutions for every potential point of sale, Forte offers full stack APIs and dynamic processing services for developers and merchants who seek comprehensive and robust web, mobile and retail options. Find out more information at www.forte.net.
SOURCE Forte Payment Systems
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