FRANKLIN, N.H., July 13, 2015 /PRNewswire/ -- Buzz Points, a leader in connecting local businesses, community financial institutions and consumers through rewards, today announced that Franklin Savings Bank, an independent, mutual financial institution headquartered in Franklin, New Hampshire with seven branches throughout the Central Lakes Region and a loan production office in Bedford, New Hampshire has selected the Buzz Points merchant-focused loyalty program. Buzz Points is free for consumers and allows bank customers to earn rewards while supporting the local economy by using their FSB debit card for everyday shopping.
"As a community bank with strong ties to the communities we serve, we understand the importance of supporting families as well as our locally-owned businesses to enhance the economic viability of the markets we serve," said Jeffery B. Savage, president & CEO of Franklin Savings Bank. "We are proud to be the first community bank in the state to offer Buzz Points—an easy-to-use loyalty program that utilizes the latest mobile technologies and also aligns with our commitment to helping local businesses. Buzz Points rewards our customers for shopping locally, provides independent businesses with the marketing tools they need to compete, and delivers a cutting-edge digital experience to consumers and businesses alike."
Buzz Points has created a new generation of loyalty rewards that works with community financial institutions and local businesses to engage mutual customers. Franklin Savings Bank customers can earn points by using their FSB debit card whenever they shop, but they earn more points for shopping with local businesses. Buzz Points creates additional revenue for financial institutions and gives local businesses a turnkey marketing solution that provides the targeted marketing technologies they need to expand their market reach, attract new business and increase the loyalty of existing customers.
"Franklin Savings Bank has been an active and integral part of the communities it serves since 1869 and by launching Buzz Points, they will further stimulate the local economy and create a competitive edge for independent merchants," said Dwayne Spradlin, CEO of Buzz Points. "The Central Lakes Region is home to a wide variety of small businesses and independent retailers who can all benefit from this unique loyalty and rewards program that is focused on building strong communities throughout the region."
Bank customers enrolled in the free program earn points automatically through debit card purchases that can be redeemed easily for gift cards, cash cards and donations to local non-profits using the Buzz Points web interface or mobile app that allows users to track, manage and redeem points. A continually expanding network of 40,000+ businesses nationwide allows cardholders to shop locally, accrue points and redeem rewards wherever they are in the United States.
About Buzz Points, Inc.
Buzz Points, Inc. is the creator of the Buzz Points loyalty product suite, which connects consumers, local merchants and community financial institutions through social media engagement, targeted marketing and rewards. The Buzz Points program enables credit unions and community banks to generate greater non-interest income, increase transactions, reduce account attrition, drive new loans and attract new customers. Buzz Points provides additional revenue to financial institutions, increases existing consumer loyalty and supports local businesses by increasing their market reach and attracting new customers. For more information, visit www.buzzpoints.com.
About Franklin Savings Bank
Established in 1869, Franklin Savings Bank is an independent, mutually-owned community bank, offering a full array of commercial lending, retail banking and investment services throughout the Central Lakes Region and southern New Hampshire. Headquartered in Franklin, the Bank has offices in Bristol, Boscawen, Tilton, Laconia and Gilford, as well as an office in Bedford for business lending. Franklin Savings Bank also offers investment, insurance and financial planning services through its wholly-owned subsidiary, Independence Financial Advisors, from offices in Franklin, Bedford and Rochester, New Hampshire. As a recognized leader in providing the latest in financial services technology, Franklin Savings Bank remains committed to serving the needs of businesses, families and the communities it serves, through a dedicated team of employees, a diverse line of financial products and services, and continued investment in emerging technology.
SOURCE Buzz Points, Inc.