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Frank's Sauerkraut Searching to Make Everyday American Shoppers Famous!

Frank's looking for new faces for their labels through myfrankskraut.com


News provided by

The Fremont Company

Apr 21, 2010, 09:00 ET

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FREMONT, Ohio, April 21 /PRNewswire/ -- Ever wanted to see your face on a label in the supermarket?  Frank's, the country's oldest manufacturer of premium sauerkraut, has just announced their national "Search for Sweetness," inviting American shoppers to submit their photos for a chance to appear on the labels of Frank's Sweet Sauerkraut and Frank's Traditional Sauerkraut.  Photos can be submitted through Frank's new online community: www.myfrankskraut.com

"We're looking for people to show us how they make every day sweet, using our Sweet Sauerkraut.  Those with the most active imaginations, who can surprise us with compelling photos that express the sweetness and usefulness of our product, will find themselves on our labels," says Chris Smith, VP of marketing for Frank's Sauerkraut.  The Frank's online community includes the main website, myfrankskraut.com, a Facebook page, Twitter feeds and a Flickr account for uploading photos.

Frank's is inviting individuals, families or groups to send their photos in for consideration.  The entire process will be handled online.  Frank's Sweet Sauerkraut is a growing favorite, because many shoppers are just discovering it.  Chicago restaurateur Brendan McKinney, of the nationally famous Chief O'Neill's Restaurant, has integrated Sweet Sauerkraut into his menu to make a Sweet and Sauer Reuben. "The Sweet Sauerkraut puts a new zest and tang into the classic sandwich.  All the fundamental flavors that popularized the Reuben are played up in the new Sweet and Sauer version.  The Sweet Sauerkraut opens up a wide range of recipes; you could literally sweeten meals with it every day."

Frank's Sauerkraut has been a perennial household favorite for over 100 years, and the Sweet Sauerkraut will light up the kitchen with new recipes and will help reinvent old favorites. Frank's Sweet Sauerkraut is available wherever Frank's Sauerkraut is sold, nationwide.

About The Fremont Company

The Fremont Company is a 104-year-old consumer food products company, headquartered in Fremont, OH.  The Fremont Company manufactures markets and distributes food products to customers worldwide including private label ketchup, Frank's and SnowFloss Sauerkraut and Mississippi BBQ Sauce.  www.fremontcompany.com

Community home page:  www.myfrankskraut.com

Facebook:  www.facebook.com/pages/Franks-Kraut/107785448927?ref=ts

Flickr:  www.flickr.com/photos/frankskraut/

Twitter: twitter.com/FranksKraut

SOURCE The Fremont Company

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