Fred Jordan Mission's 'Mother's Make-Overs' Kicks Off Week-Long Celebration for L.A.'s Impoverished Moms

LOS ANGELES, May 3 /PRNewswire/ -- On Monday, May 3 from 10:30am - 2:00pm, Fred Jordan Mission will be transformed into the largest Hair and Nail Salon in Los Angeles, with more than 200 professional hair stylists, manicurists and make-up artists volunteering their time and skills to treat struggling mothers from Skid Row and the inner city to a complete beauty makeover.

Mission President Willie Jordan will also be joined by several of her children, Mission staff, and Pastor Byron Mac Donald and his pastoral staff from Rolling Hills Covenant Church.

Hundreds of inner city mothers will experience the miracle of the transforming power of love on the streets of Skid Row. Women who struggle every day simply to feed their children will be pampered with professional beauty services normally found only in the high end salons in the city. Women who can't always afford a bar of soap will be treated to shampoos with high quality hair products, followed by personalized hair styling at the hands of professionals. Next, the women experience the luxury of a professional manicure for their worn, hard-working hands, and they get to choose their own nail polish from an array of beautiful colors.

Before sitting down to a specially prepared lunch served in the Mission's beautifully decorated dining room, the mothers who normally cannot afford to buy a tube of lipstick will have make-up applied by professional make-up artists. At the end of this day of pampering, many of the women cry when they see themselves in a mirror, as they are reminded of how beautiful they really are.

While moms are being pampered, their children are being entertained with special activities, games and crafts - - as well as shampoos and hair cuts.

Each mom will leave the Mission with fresh flowers and bulging gift bags filled with unimaginable treats - - shampoos, conditioners, creams, lotions, make-up, nail polish, and even lipstick! The children will also be given gift bags.

Since its founding in 1944, the good work of the Mission has been made possible through the generous donations of individuals, churches and corporations. This year talented volunteer beauticians Paul Mitchell The School, students from Citrus College Cosmetology School, Barbara Walden Cosmetics and numerous independent salons from around the Southland will be on hand to provide the beauty makeovers for the women.  Some of the corporations contributing hair, nail and other supplies for this special event include Barbara Walden Cosmetics, Maly's, Nexus, OPI, Mixed Chicks, Unilever, Joyco, Kiss My Face and L'anza.

The power of love, shown through the acts of kindness from Mission staff and more than 200 professional volunteers, will transform lives and renew the crushed spirits of abandoned and abused women on this special day.  Mothers Day will be stretched out for the entire week, as impoverished inner city mothers will be treated to a week of special love, care, pampering and gifts.

One young mother said it well as she walked out of the Mission at last year's Mother's Make-Over Day - - "A woman's got to look good sometime!"

The good work of the Mission is made possible by caring.

Volunteers who were once strangers to these forgotten mothers will honor and serve them during Mother's Week. You will witness hundreds of random acts of kindness from strangers that will give "down-and-out" moms hope and love, along with hot meals served in the Mission's dining room, as well as takeaway Food Boxes of Hope and other gifts.

Mother's Week celebrates Moms, the often unsung and under-appreciated heroes in our lives. And the mothers who live on the streets of our inner city truly deserve medals every day of the year as they struggle just to keep their children fed, clothed and housed.

Nearly 40% of the nation's homeless are mothers with young children and that number keeps rising, especially during this global economic recession.  Come see what it's like to be a mother who struggles to feed and care for her children here on Skid Row and in the inner city.  Hear how your viewers, listeners and readers can make a real difference.  Witness first-hand hundreds of poor and hurting women being given more than gifts and flowers just for them, but given back their dignity.  

The Mission has fed, clothed and sheltered our community's neediest citizens since 1944.  Throughout the year the Mission feeds hundreds of hungry people every day, and with the assistance of compassionate donors, volunteers and staff, builds schools, orphanages and hospitals around the world, distributes food and clothing to the homeless, and makes every holiday special for poor families.  We bring badly needed food and clothing to crime-ridden inner cities and provide nutritious meals and after-school education for at-risk children.  

The Mission is a non-profit, faith-based, educational and relief organization meeting the needs of hungry, homeless and impoverished people, especially children and families in the inner cities of America and around the world.

SOURCE Fred Jordan Mission