Fresh Vine Wine Cabernet Sauvignon and Chardonnay Now Available in More than 200 Total Wine & More Stores Nationwide

National Retail Partnership Presents Another Major Milestone in Fresh Vine Wine's Retail Growth Strategy Aiding POD Significance

MINNEAPOLIS, June 13, 2022 /PRNewswire/ -- Fresh Vine Wine, Inc. (NYSE American: VINE), the premier producer of lower carb, lower sugar, and lower calorie premium wines in the United States, today reported having achieved another milestone in its retail growth strategy with over 200 of Total Wine & More's nationwide stores now stocking its Cabernet Sauvignon and Chardonnay varietals.

Rick Nechio, President, of Fresh Vine Wine, said, "We are excited to share that Fresh Vine Wine Cabernet Sauvignon and Chardonnay are now available in over 200 Total Wine & More stores as we continue to successfully implement our retail expansion strategy.  In addition, you can find our great selling Rosé wine, which has already seen an increase in production of over 20 times compared to a year ago, on shelves at the 31 stores where Rosé is most popular.  Our Pinot Noir can also be found in select locations, or on demand at any location at a customer's request.  This further reflects the growing demand in the Better for You category and how FVW is quickly being recognized as the leader in the space for the active lifestyle consumer."

Since 1991, Total Wine & More has redefined the wine shopping assortment experience, which today can be seen spreading throughout the entire retailer landscape. With this partnership and new market expansion, Fresh Vine Wine has added over 1,292 new Points of Distribution (POD) in the last 60 days.  Fresh Vine Wine continues to expand national distribution providing consumers premium varietals offering lower calorie, and lower carb and sugar proposition, without compromising on taste.

Fresh Vine Wine, Inc. (NYSE American: VINE) is a premier producer of lower carb, lower calorie premium wines in the United States, kicking off a 2022 growth plan following its IPO in mid-December 2021. Fresh Vine Wine's brand vision is to lead the emerging natural and accessible premium wine category, as health trends continue to accelerate in the US marketplace. The 2020 US wine market was a $69B category. Fresh Vine Wine plans to accelerate growth in 2022 by amplifying its marketing, expanding product offerings, and expanding its team. Fresh Vine Wine positions its core brand lineup as an affordable luxury, retailing between $14.99-$22.99. Fresh Vine Wine's varietals currently include its Cabernet Sauvignon, Chardonnay, Pinot Noir, and Rosé. 

This press release includes forward-looking statements. These forward-looking statements generally can be identified by the use of words such as "anticipate," "expect," "plan," "could," "may," "will," "believe," "estimate," "forecast," "goal," "project," and other words of similar meaning. These forward-looking statements address various matters including statements regarding the timing or nature of future operating or financial performance or other events. Each forward-looking statement contained in this press release is subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statement. Applicable risks and uncertainties include, among others, the Company's ability to hire additional personnel and to manage the growth of its business; the Company's reliance on its brand name, reputation and product quality; the Company's ability to adequately address increased demands that may be placed on its management, operational and production capabilities; the effectiveness of the Company's advertising and promotional activities and investments; the Company's reliance on celebrities to endorse its wines and market its brand; general competitive conditions; fluctuations in consumer demand for wine; overall decline in the health of the economy and consumer discretionary spending; the occurrence of adverse weather events, natural disasters, public health emergencies, or other unforeseen circumstances that may cause delays to or interruptions in the Company's operations; risks associated with disruptions in the Company's supply chain for grapes and raw and processed materials; the impact of COVID-19 and its variants on the Company's customers, suppliers, business operations and financial results; disrupted or delayed service by the distributors the Company relies on for the distribution of its wines; the Company's ability to successfully execute its growth strategy; the Company's success in retaining or recruiting, or changes required in, its officers, key employees or directors; the Company's ability to protect its trademarks and other intellectual property rights; the Company's ability to comply with laws and regulations affecting its business, including those relating to the manufacture, sale and distribution of wine; claims, demands and lawsuits to which the Company may be subject and the risk that its insurance or indemnities coverage may not be sufficient; the Company's ability to operate, update or implement its IT systems; the Company's ability to successfully pursue strategic acquisitions and integrate acquired businesses; the Company's potential ability to obtain additional financing when and if needed; the Company's founders' significant influence over the Company; and the risks identified in the Company's other filings with the SEC. The Company cautions investors not to place considerable reliance on the forward-looking statements contained in this press release. You are encouraged to read the Company's filings with the SEC, available at www.sec.gov, for a discussion of these and other risks and uncertainties. The forward-looking statements in this press release speak only as of the date of this document, and the Company undertakes no obligation to update or revise any of these statements. The Company's business is subject to substantial risks and uncertainties, including those referenced above. Investors, potential investors, and others should give careful consideration to these risks and uncertainties.

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SOURCE Fresh Vine Wine, Inc.