Friendship Dairies® Cottage Cheese to Unveil a New Look This July

FRIENDSHIP, N.Y., June 8, 2011 /PRNewswire/ -- You're not the only one who worked hard at looking great this summer. In July, the award-winning cottage cheese from Friendship, New York, is bringing a fun and lively attitude to supermarket dairy cases with its family of new colorful packages. Friendship's new modern look not only makes it easier to find the variety you're looking for, it also proves cottage cheese doesn't have to be boring.

(Logo: http://photos.prnewswire.com/prnh/20110608/NY16481LOGO )

For generations, consumers recognized the signature Friendship dove logo as a symbol of flavorful cottage cheese, quality craftsmanship, and New York dairy tradition. Now, Friendship's iconic dove is much more prominent on the package, giving the brand an unmistakable presence on shelf. The brand's smart, sassy personality has also made its way onto the new containers and lids as a way to share fun little facts about Friendship's simple, dairy fresh, flavorful, and heart-healthy* options. Plus, each of the nine varieties now has its own color, so you can quickly find your faves and be on your way.

Protein rich and totally creamy, Friendship Cottage Cheese makes an excellent wholesome snack or nutritious addition to any meal throughout the day. In a rush? No problem. You can mix things up all summer long by adding fresh fruit and vegetables, nuts, granola, or your own favorite toppings for a wholesome lunch or snack on the go. Many people are finding ways to get creative with Friendship Cottage Cheese. If you like it sweet, try Friendship 1% All Natural with Vitamin A Cottage Cheese with sliced banana and cinnamon, or pair it up with diced mango and toasted coconut. If you're the savory type, top it off with crumbled turkey bacon, stir in a little chopped red pepper, tomato and cucumber, or toss in a spoonful of fresh salsa.

All recipes get a lighter touch when Friendship replaces higher fat ingredients. Everything from dips and cheesecakes to decadent parfaits can be made lowfat and full of flavor. Friendship Cottage Cheese is also a great lower fat, high-protein alternative to ricotta cheese, so you can enjoy all your favorite Italian dishes without any of the guilt. And if you're looking to shake salt from your diet, Friendship's 1% All Natural with Vitamin A No Salt Added variety is an excellent choice. The possibilities are endless and the culinary delights are always rewarding.

Friendship Dairies has been committed to making high-quality and delicious cottage cheese for 100 years, including the heart-healthy* varieties of 1% and nonfat cottage cheese products. This dedication to craftsmanship and tradition is the reason Friendship has been respectfully recognized by publications, and their readers, like SELF®, Men's Health®, Women's Health® and Shape® magazines. It has been the steady companion of those who not only savor the flavors of the season but look to enhance them with guilt-free goodness that's easy to prepare.      

The next time you're at the supermarket, keep an eye out for Friendship's big, friendly dove and new, bright-colored packaging. Whether you're craving California Style, Pot style, Pineapple, or Whipped, Friendship has a variety of nutritious options, including those for heart health* and digestive health** needs. Make your mouth and your body happy this summer with the rich, creamy taste of Friendship. And remember, it's okay to take an extra bite or two. After all, it's only natural.***

Friendship Dairies is a leading producer of dairy fresh, cultured, and pasteurized dairy products.  Friendship processes up to a million pounds of Grade A milk a day at its state-of-the-art manufacturing facility in Friendship, NY.  The milk is delivered fresh and used to make a wide variety of all natural dairy products including cottage cheese, sour cream, farmer cheese, and buttermilk.  Friendship was acquired by Dean Foods Company in March of 2007.  For more information about Friendship Cottage Cheese and a full selection of the nine varieties available please visit www.friendshipdairies.com.

*Friendship's heart-healthy cottage cheese options include: 1% with pineapple, 1% plain, 1% whipped, 1% no salt added, nonfat plain, and nonfat with pineapple. While many factors affect heart disease, diets low in saturated fat and cholesterol may reduce the risk of this disease.

**Friendship's digestive health cottage cheese: 2% plain with fiber and probiotics (good for you bacteria). These products contain BB-12 (live cultures) and Inulin (dietary fiber), which have been shown to help support digestive health.  BB-12 is a licensed trademark of Chr. Hansen Inc.

***Friendship's all natural cottage cheese options include: 1% plain, 1% whipped, 1% no salt added, 2% Pot style, 2% digestive health, and 4% California style.

Media Contact:
Robin Insley Associates
[email protected]
212-849-8256

SOURCE Friendship Dairies