Friendship Dairies Launches New Line of Cottage Cheese - Enjoy Fit to Go™ Single Servings Anytime, Anywhere

Sep 19, 2011, 11:02 ET from Friendship Dairies

FRIENDSHIP, N.Y., Sept. 19, 2011 /PRNewswire/ -- Friendship Dairies, a leader in dairy products with rich New York heritage is pleased to announce the launch of Fit to Go™, a brand new line of single serving cottage cheese offerings in their most popular varieties.  Dairy rich and utterly creamy, the new 5-ounce servings are perfect for active, on-the-go lifestyles. Fit to Go™ hits shelves in the New York City Tri-State area at the end of September with expanded distribution soon following.

(Logo: http://photos.prnewswire.com/prnh/20110919/NY70718LOGO)

Fit to Go™ makes treating yourself to Friendship's smooth, delicious cottage cheese easier than ever. At the gym, the office or on the go, now you can enjoy a simple and wholesome light snack anywhere, anytime. Available in 4% California style, 1% Low Fat and 1% Low Fat with Pineapple, the single-serving Fit to Go™ cottage cheese is simply satisfying on its own or  when paired with the season's freshest fruit and vegetables or perfectly topped a salad.

The new, single serving Fit to Go™ containers are easy to spot. In keeping with Friendship's new look, each flavor features its own bright color and Friendship's iconic dove prominently displayed giving Fit to Go™ an unmistakable presence on the shelf. Friendship's sassy personality comes through on the 5-ounce tubs and lids with fun facts about Friendship's simple, all natural ingredients and smart flavor profile.

Look for Friendship Fit to Go™ this September on your grocery store shelves in the New York tri-state area. Friendship has been known for its flavorful and nutritious varieties including heart healthy* solutions, versatile enough for everyone's lifestyle too.

For more information about Friendship Cottage Cheese and a full selection of the nine varieties available please visit www.friendshipdairies.com.

Friendship Dairies has been committed to making high quality, healthy and delicious cottage cheese, sour cream, farmers cheese and buttermilk for almost 100 years. Its dedication to craftsmanship and tradition and its ability to revolutionize culinary classics has been respectfully recognized by publications like SELF, Men's Health, Women's Health and Shape magazine. It has been the steady companion of those who not only savor the flavors of the season but look to enhance them with guilt free goodness that's easy prepare. Friendship was acquired by Dean Foods Company in March of 2007.

*Friendship's heart-healthy cottage cheese options include: 1% with pineapple, 1% plain, 1% whipped, 1% no salt added, nonfat plain, and nonfat with pineapple.  While many factors affect heart disease, diets low in saturated fat and cholesterol may reduce the risk of this disease.

Media Contact:
Robin Insley Associates
robin@robininsleyassociates.com
212-849-8256

SOURCE Friendship Dairies



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