NEW YORK, Dec. 5, 2013 /PRNewswire/ -- Legendary travel brand, Frommer's, and momondo, the Danish travel search site that finds and compares billions of prices on flights, hotels and travel deals, today announced a collaborative partnership. Fresh off the heels of the re-launch of the Frommer guidebooks last month, the brand is ramping up its online content, including choosing to add momondo's metasearch engine to the site. Enhancing Frommers.com was the logical next step and reaffirms the brand's strong commitment to elevating its online presence.
Visitors to Frommers.com will now not only be able to peruse the extensive destination information, deals and other world-renowned content on the site, they will also be able to take advantage of one of the widest and fastest flight price comparison technologies on the market.
"Partnering with momondo was a no brainer for us," said Pauline Frommer, publisher of Frommers.com. "We feel having their state-of-the-art search engine easily accessible from our site is a value add for our customers, as it will provide them with an important and powerful search tool, allowing them to quickly search for airfares to and from destinations we cover."
In conjunction with the launch, Frommers.com users will notice a fresh new look and feel to the site.
"The next generation of metasearch should offer users much more than functional search," said Martin Lumbye, Board Director at momondo. "Our vision is to serve a growing need for experiences and suggestions, which requires knowledge of what travelers want - and a technological evolution of traditional metasearch. The cooperation with Frommer's and the marriage of Frommers.com content and momondo's search technology is a powerful combination for both travelers and momondo, and serves as another step forward toward further developing metasearch and online travel."
Now when consumers visit Frommers.com, they can not only take advantage of the fantastic content but also utilize momondo's highly acclaimed search technology to find the best and cheapest fares on flights, all without leaving the site!
Travel search site www.momondo.com finds and compares billions of prices on flights, hotels and travel deals. momondo was launched in 2006 and has been recommended by international media, including The New York Times, CNN, NBC, CBS, The Daily Telegraph and The London Sunday Times. Momondo has won several awards, including a flight comparison test in 2012 by Stiftung Warentest, Germany's independent product and services review.
About Arthur Frommer
The son of a Polish-born mother and an Austrian-born father, Arthur Frommer was drafted into the U.S. Army during the Korean War, but was stationed in Europe because of his fluency in German and Russian. During his service, he wrote and self-published a guidebook called The GI's Guide to Traveling in Europe in 1955 that was an immediate hit among his fellow soldiers. In 1957, Frommer created a civilian version called Europe on 5 Dollars a Day, which became an overnight best seller. He subsequently published guidebooks covering all parts of the globe. Frommer licensed his travel guide book business to Simon & Schuster in 1977.
Eventually, the Frommer's series was purchased by John Wiley & Sons, and in August 2012, Google purchased the travel guides. Through all the exchanges, Arthur Frommer was always deeply involved with the guide books. In 2013, Frommer reacquired control of the guidebooks bearing his name and has come full circle, now self-publishing his iconic travel books again. Additionally, Arthur Frommer writes a travel column syndicated through King Features with his daughter Pauline Frommer, with whom he also co-hosts a weekly syndicated radio show, "The Travel Show with Arthur & Pauline Frommer."
About Pauline Frommer
Pauline Frommer started traveling with her guidebook-writing parents at the age of four months and hasn't stopped since. Her first job in travel was on the website Frommers.com, and eventually she worked her way up to Editor in Chief. Pauline also served as Travel Editor for MSNBC.com for several years, before working with John Wiley and Sons to create the award-winning Pauline Frommer Guidebooks, a 14-book series that won the coveted "Best Guidebook of the Year" title three years in a row from the North American Travel Journalists Association and once from the Society of American Travel Writers).
For four years, Pauline created weekly travel segments for CNN's Headline News and CNN's Pipeline. You may also have seen her talking travel on The Today Show, Live with Regis and Kelly, The O'Reilly Factor, NBC Nightly News and ABC World News, Good Morning America, FOX News and every local news station you can name. Her writings have been widely published in everything from Budget Travel Magazine to the Dallas Morning News to Nick, Jr. magazine.