Frost & Sullivan Lauds ZTE for High Value Offerings to the Telecommunications Industry in Sub-Saharan Africa

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The telecommunications industry requires a reliable power supply, which is a challenge in SSA as on-grid energy supply is limited or non-existent, resulting in high operational costs. As competition intensifies and telecommunication operators in the region try to scale up operations while maintaining healthy cost ratios, ZTE's solutions for distributed generation power supply; green energy; and site, tower, and diet shelters will help address both the unique needs and constraints of the regional market.

"Committed to pioneering improvements in the entire telecommunications technology value chain, ZTE's global geographical service footprint exceeds 160 countries and 386 telecommunication operators," said Frost & Sullivan Research Analyst Danielle de la Mare. "The transformation of its brand and corporate culture to encompass its values of environmental responsibility, creativity, and collaboration is significant in driving its reputation in the SSA market for the next generation of best-in-class green energy solutions."

Tower operators, including ATC South Africa, IHS, and Eaton Towers, are among ZTE's customers, positioning the company to grow as SSA infrastructure operators expand geographically. ZTE can install its energy solutions in new base stations and transform existing sites, which is difficult for other providers that do not fully understand existing infrastructure.

Energy storage is a vital component in managing operational costs because of the intermittency of renewable energy. ZTE provides battery technology that intelligently manages peak demand and reduces telco's consumption of electricity generated from fossil fuels. Moreover, the deep familiarity with the telecommunication industry enables ZTE to create tailored and integrated hybrid systems, comprehensive monitoring technologies, and smooth upgrade paths for the incorporation of more novel solutions that facilitate additional capacity and efficiency.

For instance, Power Master One, an improved hybrid energy solution ZTE launched in 2015, combines grid power, solar energy, wind energy, and energy storage products. The company's iEnergy cloud-enabled software system is integrated into the Power Master One for full telecommunications network monitoring with real-time visual operational statuses, energy efficiency optimisation, network operational and maintenance efficiency improvement, and site security and asset management.

To date, ZTE's collaboration with MTN, a leading Pan-African telecommunications operator, has seen the deployment of 4,500 telecommunication power supply systems and 3,300 hybrid energy sites, as well as 20+ sets of large-capacity battery storage units. The company's solar sites provided more than three megawatts (MW) of solar energy and ensured cost savings exceeding $24 million while reducing carbon emissions by 4,500 tonnes in 2014. ZTE's solar power project for Ethiopia gives it a regional proof-of-concept for SSA. Designed, developed, built, and installed by ZTE, the project is the world's largest solar power system, at 9.18 MW.

"As SSA embraces advanced renewable/green energy solutions to address the chronic electricity challenge, ZTE is optimally positioned to shape the development and growth of the energy industry," concluded de la Mare. "In fact, Africa is the company's strongest-performing region with a 45.08 percent increase in operating revenue and a 7.37 percent decrease in operating costs, resulting in a 25.95 percent increase in gross profit margins."

With its strong overall performance, ZTE earns Frost & Sullivan's 2015 SSA Customer Value Leadership Award in green energy solutions for the telecommunications industry. Each year, Frost & Sullivan presents this award to the company that has demonstrated excellence in implementing strategies that proactively create value for its customers with a focus on improving the return on the investment that customers make in its services or products. The award recognises the company's inordinate focus on enhancing the value that its customers receive, beyond simply good customer service, leading to improved customer retention and, ultimately, customer base expansion.

Frost & Sullivan's Best Practices Awards recognize companies in a variety of regional and global markets for outstanding achievement in areas such as leadership, technological innovation, customer service, and product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research.

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