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G6 Hospitality Introduce dos nuevas marcas en America Latina
  • USA - English


News provided by

G6 Hospitality, LLC

Dec 10, 2014, 10:00 ET

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DALLAS, 10 de Diciembre de 2014 /PRNewswire-HISPANIC PR WIRE/ -- G6 Hospitality, conocida en los EE.UU y Canadá por sus marcas icónicas, Motel 6 y Studio 6, anunció hoy la expansión de su portafolio para incluir dos nuevas marcas en Latinoamérica: Hotel 6 y Estudio 6.

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Como parte de la estrategia de la compañía de introducir  las marcas en el mercado latinoamericano, G6 Hospitality anunció  la firma de un acuerdo de desarrollo con Latina Promohoteles, división de la organización Promodesa Comercial, con sede principal en  México. Latina Promohoteles planea abrir 55 propiedades de Hotel 6/Estudio 6 para finales del año 2020, las cuales estarán localizadas en varias ciudades de México.

"Esta expansión al mercado latinoamericano marca un momento muy importante para G6 Hospitality y nuestras marcas", dijo Jim Amorosia, Presidente y CEO de G6 Hospitality. "Las operaciones de Hotel 6 y Estudio 6 han sido diseñadas exclusivamente para satisfacer las necesidades específicas de los viajeros en América Latina. Cuando combinamos más de 50 años de experiencia en hotelería con la sólida experiencia comercial de nuestros socios en Promodesa, obtienes los componentes ideales para ofrecer una excelente opción de alojamiento para los viajeros en México".

Las propiedades en México serán construidas utilizando elementos del diseño "Phoenix" que se ofrece en las propiedades Motel 6 y Studio 6 en los EE.UU. y Canadá. Algunos de los detalles del diseño incluyen pisos con efecto de madera, camas de plataforma y televisores de pantalla plana, ofreciendo áreas funcionales, espacios eficientes y una decoración moderna que provee gran comodidad para los viajeros conscientes de su presupuesto.

Promodesa Comercial, compañía matriz de Latina Promohoteles, es una organización mexicana dedicada a la conceptualización, planificación, consultoría y mercadeo de centros industriales y de entretenimiento.  "Estamos encantados con la oportunidad de asociarnos con G6 Hospitality para introducir marcas icónicas y nuevas opciones de alojamiento en varias regiones de México", dijo Juan Carlos González, Vicepresidente de Latina Promohoteles. "El sector hotelero es una nueva área de enfoque para nuestra compañía y vemos una gran oportunidad de desarrollo y potencial para traducir el éxito obtenido por las marcas Motel 6 y Studio 6 en los EE.UU. en el mercado latinoamericano."

Durante el año 2014, G6 Hospitality ha abierto más de 110 propiedades en los EE.UU y Canadá, contando con un total de más de 1200 hoteles. Con la expansión de sus marcas, agresivo plan de renovaciones y la tradición de servicio de las marcas icónicas de Motel 6 y Studio 6, G6 Hospitality es la compañía líder en el segmento de servicio limitado en los Estados Unidos de Norteamérica y Canadá.

Para adquirir más información relacionada con el desarrollo de franquicias con G6 Hospitality, visite: www.g6hospitality.com/franchising.

Acerca de G6 Hospitality
G6 Hospitality, LLC es propietaria, dueña y operadora de franquicias con un portafolio de más de 1200 propiedades bajo la marca icónica de Motel 6 y  la marca de estancia prolongada de Studio 6. Con sede principal en Dallas (Carrollton), Texas, G6 Hospitality cuenta aproximadamente con 10,000 empleados alrededor de los  EE.UU. y Canadá.  Para más información acerca de G6 Hospitality, visite: www.g6mediacenter.com 

Acerca de Latina Promohoteles
Latina Promohoteles es una división de Promodesa Comercial en asociación con Santoscoy Arquitectos enfocada al desarrollo competitivo del sector hotelero en Latinoamérica. Fundada en 2014 y con sede principal en la ciudad de México, Latina Promohoteles inicia operaciones con un agresivo plan de crecimiento para las marcas "Hotel 6 y Estudio 6" con el propósito de fortalecer la oferta comercial y hotelera  en las principales ciudades del país y el resto de Latinoamérica.

Acerca de Promodesa
Promodesa Comercial es una compañía líder en México dedicada a la conceptualización, planificación, consultoría y mercadeo de centros industriales y de entretenimiento. La compañía ha desarrollado y comercializado más de 220 complejos dentro y fuera de México incluyendo centros comunitarios, centros vecinales, centros de estilo de vida, centros comerciales regionales y shopping centers entre otros. Para más información acerca de Promodesa, visita: http://promodesa.com/comercial/

FUENTE G6 Hospitality, LLC

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