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GAC MOTOR patrocina oficialmente la selección nacional de fútbol de Panamá
  • Brazil - Português


News provided by

GAC MOTOR

Aug 31, 2023, 15:27 ET

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CANTÓN, China, 31 de agosto de 2023 /PRNewswire/ -- GAC MOTOR, un importante fabricante de automóviles, patrocina la Federación Panameña de Fútbol (actualmente conocida como FEPAFUT) por los próximos 3 años. El anuncio se hizo en una conferencia de prensa de la FEPAFUT ampliamente reportada, a la que asistieron figuras clave como Pedro Adan Gordon, vicepresidente de la Asociación Panameña de Fútbol; Miguel Zúñiga, secretario general; Eynar Samudio, gerente general del distribuidor de GAC MOTOR de Panamá, entre otros. Esto marca la cuarta iniciativa importante de GAC MOTOR en el ámbito del marketing deportivo multidominio, tras sus patrocinios de la Copa Chile y el club de fútbol chileno Coco-Colo, y el nombramiento de la estrella de fútbol Salem AI-Dawsari como embajador saudita de la marca GAC MOTOR.

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"Estamos orgullosos de la cooperación integral y profunda entre GAC MOTOR y la FEPAFUT", afirmó Guo Baixun, subgerente general de GAC International. "Al aprovechar esta cooperación estratégica con la Asociación Panameña de Fútbol, esperamos mejorar aún más el reconocimiento de nuestra marca en Panamá, para que los panameños la puedan comprender mejor".

El fútbol es una parte fundamental de la identidad nacional de panamá, y más del 75% de su población afirma que seguirá y tiene una perspectiva positiva sobre el equipo nacional. Involucrarse en el deporte más popular del país le permitirá a GAC MOTOR garantizar una mayor visibilidad de su marca en toda Panamá. El acuerdo permitirá que GAC MOTOR apoye el desarrollo del fútbol nacional en todos los niveles, incluidos los 8 equipos nacionales de Panamá y la Liga Panameña de Fútbol, su liga de fútbol de primera división. Durante los próximos 3 años, el logotipo y los vehículos de GAC MOTOR se exhibirán de manera prominente en las campañas de marketing de la FEPAFUT, en los estadios donde se juegan los partidos y en los uniformes de los jugadores. Colaborar con socios prémium en la industria del fútbol es una iniciativa crucial de GAC MOTOR para establecer una presencia de marca más sólida y conexiones más profundas con los consumidores locales. 

GAC MOTOR, que ha estado operando en Panamá desde 2019, es uno de los fabricantes de automóviles de más rápido crecimiento en el mercado local. La empresa considera que Panamá es uno de los mercados más importantes de Sudamérica. Tras el reciente lanzamiento de EMPOW y EMZOOM, los compradores panameños también pueden esperar el lanzamiento de EMKOO Hybrid en los próximos dos meses. Con múltiples iniciativas en planificación, GAC MOTOR seguirá liderando el sector automotriz en Panamá hacia una nueva era de transporte.

Video: https://mma.prnewswire.com/media/2198630/GAC_MOTOR.mp4

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