Genesis One Names Direct Selling Veterans to Leadership Team

Two direct selling veterans with decades of experience bring their talents to Genesis One.

BRADENTON, Fla., Nov. 12, 2026 /PRNewswire/ -- Genesis One (G1), a new wellness membership platform offering personalized telehealth care and exclusive member pricing, today announced Pamela Mercado-Creek as President and Christopher Stuchlak as Vice President of Sales. The appointments deepen G1's executive bench, uniting decades of healthcare and wellness leadership with direct selling veterans who bring a proven track record of building, leading, and growing multimillion-dollar companies.

Mercado-Creek brings more than 20 years of leadership experience in global health, wellness, beauty, and direct selling, having steered both startups and multimillion-dollar giants through hypergrowth. Her direct selling career includes senior executive roles at It Works! Global, Origami Owl, TriVita, and BeautiControl. She also founded Mercado Marketing Group, a consulting firm advising direct selling companies on startups, growth strategies, and turnarounds through strategic planning, field development, and marketing. As President, she leads Genesis One's strategic direction, daily operations, and long-term growth, building the team and infrastructure to support a strong member experience and a successful affiliate network.

"I've seen firsthand how direct selling can change someone's life and create an impact that reaches their entire family," said Mercado-Creek. "That's why I'm so excited about what we're building at Genesis One. Our co-founders and co-CEOs, Alex and Brent, bring years of healthcare experience, founder-owned pharmacies, and a commitment to quality and transparency that sets us apart. Paired with a wellness membership like no other in the industry, it creates an opportunity that I am proud to help bring to life."

Stuchlak brings more than three decades of direct sales experience, beginning with 10 years in the field before moving into corporate leadership roles with organizations across the U.S., Canada, and Australia. He most recently served as Senior Vice President of Sales at Scout & Cellar and previously held vice president roles at Tupperware Brands, Celesty, and BeautiControl. As VP of Sales, he will lead sales strategy, onboarding, and training for long-term growth, while building the affiliate network and keeping a strong pulse on the field to drive team success.

"What excites me the most is partnering with the founding leaders and founding affiliates as we build our business together, creating a community and experiencing all the first milestones of success as a team," said Vice President of Sales Christopher Stuchlak. "I recall watching my mother build a successful direct sales business as a child, and I saw how much it benefited our family. That experience fuels my passion for helping others do the same for theirs."

"We know how to build a wellness business, but bringing Genesis One to the masses requires specialized expertise in direct selling," said Brent Messer, co-founder and co-CEO of Genesis One. "When we met Pam, her proven track record made it clear she was the right person to lead that effort. We've relied on her leadership from the start, and she's brought in proven leaders like Chris, who understand what it takes to support a field-driven business."

Prospective affiliates can join the G1 prelaunch list for exclusive launch updates, prelaunch training, priority affiliate enrollment, and a preview of the compensation plan

To join the Genesis One prelaunch list ahead of its January 2027 launch, visit www.genesisoneprelaunch.com.

About Genesis One

Genesis One (G1) is an affiliate-powered wellness membership platform built on an established clinical foundation. Founded by Brent Messer and Dr. Alex Spinoso, MD, G1 brings more than 16 years of health and wellness experience into a membership offering access to provider-guided telehealth programs, member-only pricing, and personalized care and education. Genesis One is scheduled to launch in January 2027. Learn more at www.genesisoneprelaunch.com.

CONTACT: Dustie Davis, Sr. Marketing Director, [email protected] 

SOURCE Genesis One