Get Fit, Feel Good and Look Stylish for Just $15
Pivotal Corporation gives a nod to its Emerald City roots with the introduction of a fashionable blue and green band that gives back to The Lawyer Milloy Foundation and Upower
SEATTLE, Nov. 17, 2014 /PRNewswire/ -- Pivotal Corporation, the Seattle company dedicated to helping people make smart lifestyle choices, today announced its first colored fitness band. Hot on the heels of the announcement of its membership-driven Pivotal Living app and corresponding Pivotal Tracker 1 wristband, the limited edition blue and green band is the company's inaugural give-back product offering. Helping make health and wellness information accessible to everyone, Pivotal Corporation is partnering with The Lawyer Milloy Foundation to donate 20-percent of the proceeds from the Pivotal Tracker 1 – Team Edition to Upower, a King County-based nonprofit providing free fitness classes to underserved teens in the local area.
"The Pivotal Tracker 1 – Team Edition is perfect for people looking for a functional yet stylish fitness tracker," states David Donovick, co-founder and CEO for Pivotal Corporation. "We are a company that prides itself on doing the right thing – and that includes creating software and products that allow our members to not only make healthy choices, but to make a proactive choice to give back to their communities as well. We are thrilled to have The Lawyer Milloy Foundation and Upower onboard as the beneficiaries of our first of many charity-tied color bands."
The sleekly designed navy blue version of the Pivotal Tracker 1 band collects information on daily activities and sends it, via Bluetooth™, to the mobile Pivotal Living app to provide real-time wellness reporting. With a press of the green button, members can cycle through daily progress on the band's OLED display screen to view activity time, distance, percentage of goal met, caloric burn, mode, battery life, sleep time, time of day and alarm time.
Creating simple, approachable and affordable technology, the Pivotal Living application is at the heart of the company's model, offering a robust feature set and personalized analytics. Available for iOS and Android devices, the Pivotal Living app tracks:
- Calories Burned
- Total Steps
- Distance
- Daily Active Time
- Percentage Met of Daily Goals
- Sleep Length
- Sleep Quality
- Hydration
- Weight
"With a passion for technology, health and wellness, I am excited to partner with Pivotal Corporation and celebrate my hometown pride with the Pivotal Tracker 1 – Team Edition," said Lawyer Milloy, former American college and professional football player and founder of The Lawyer Milloy Foundation. "The Lawyer Milloy Foundation and Pivotal Corporation closely align because we are both committed to encouraging healthy life choices as represented through my work with organizations such as Upower."
On sale today in the U.S., the Pivotal Tracker 1 – Team Edition is available on www.pivotalliving.com for $15. Working in conjunction with The Lawyer Milloy Foundation, Pivotal Corporation will donate 20-percent ($3) of each Team Edition band sale to Upower.
"We believe everyone should have access to resources that encourage them to keep moving and staying physically active," said Martha Moseley, co-founder of Upower. "Our efforts provide a safe, motivational space for teens to be healthy while learning important life skills. The alignment with Pivotal Corporation and their vision for their first color band is such a perfect fit; we couldn't me more excited to help represent the Seattle area and be part of this launch."
To learn more about the Pivotal Living app and Pivotal Tracker 1, please visit online at www.pivotalliving.com. For additional details on The Lawyer Milloy Foundation, visit www.LawyerMilloy.com and for further information on Upower, please visit www.u-power.org.
About Pivotal Corporation
Pivotal Corporation was founded by David Donovick and Eli Almo with the belief that personal technology can not only make life better, but specifically, healthier. Powered by research and science, Pivotal Corporation is developing a family of software and affordable, health-driven products that help everyday people improve their overall wellbeing. The company's first offering is the Pivotal Living mobile app and Pivotal Tracker 1. Connecting wirelessly, the Pivotal Tracker 1 band uses sensor technology to track daily activities and provide real-time health and wellness reporting to encourage smart lifestyle choices. Learn more at www.PivotalLiving.com.
SOURCE Pivotal Corporation
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