Givex Gift Card, Loyalty and SKU Programs Certified with Retail Pro V9

Oct 22, 2010, 01:00 ET from Givex

ORLANDO, FL, Oct. 22 /PRNewswire/ - Retail Pro, a global leader in cost-effective, scalable retail POS solutions, and Givex, a global technology company, empowering businesses with the tools to acquire, learn, communicate and reward their customers, announced today at the Retail Pro Global Conference, that Givex Gift Card, Loyalty and SKU (Stock Keeping Unit) programs are successfully integrated to Retail Pro V9.

Businesses using Retail Pro V9 are now able to leverage Givex's powerful tools to acquire new customers, learn about them, communicate with their customers and retain loyalty customers. The SKU program is a new addition which tracks customer buying habits and rewards them with points or discounts when they purchase the products the merchant wants to push.

"We've worked with Retail Pro for many years and are very excited to add this new functionality to Retail Pro V9," states Bryan Wang, Director of Marketing, Givex. "Retail Pro users have come to regard gift and loyalty programs as fundamental to doing business. But to better understand customer needs and engage their best customers at a deeper level, advanced tools such as SKU programs must be used."

"Retail Pro is committed to bringing more value added applications to our customers." Says Mike Bishop, Director of Business Development, Retail Pro. "As retail technology evolves, we will continue to work with progressive companies like Givex to help our customers stay ahead of the competition."

Givex provides a broad range of solutions for businesses to manage every stage of the customer journey: acquire new customers, learn about customers by building a customer database, communicating with customers and rewarding loyal customers.

About Retail Pro International, LLC

Retail Pro International, LLC, is a global leader in Point of Sale, Store Operations, and Back-Office software applications for the specialty retail industry. With 90 offices across 47 countries, Retail Pro's network of affiliates provides local support and service for its worldwide customer base in the customer's local language and time-zone for more than 35,000 retail stores in 63 countries using 18 different languages. For more information, please visit

About Givex

Givex's technology has now significantly evolved from the first gift card and loyalty programs that began in 1999. We now provide customizable tools that empower businesses of all kinds to acquire new customers, build, maintain and expand their customer database, effectively communicate with customers, and finally understand and reward their most loyal customers. Find out more at