Global Alliance Awards Three International Scholarships to EMScom16 Participants

LUGANO, Switzerland, March 4, 2014 /PRNewswire/ --

The Global Alliance for Public Relations and Communication Management, the confederation of the world's major public relations and communication management associations and institutions, to three participants to the 16^th edition of the EMScom Executive Master of Science in Communications Management  at USI Università della Svizzera italiana.

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In the framework of its long-term strategic partnership with USI's Executive Master of Science in Communications Management, one of Europe's leading academic program focused on public relations and communication management, each year the Global Alliance provides a limited number of scholarships to deserving EMScom applicants living and working outside Switzerland.

"In today's environment, where communication has become extremely pervasive, it's vital for communicators to combine strategic perspectives with strong leadership skills. And EMScom is one of Europe's leading academic program preparing its graduates with these competences," said Anne Gregory, Chair of the Global Alliance. "The Global Alliance is pleased to welcome three new communication professionals to our growing community of scholars. We are confident that they will give their valuable contribution to the Global Alliance's mission of unifying the public relations profession, raising professional standards at a global level, sharing knowledge and being the global voice for public relations in the public interest."

Global Alliance scholarship recipients include:

Mr. Mian Shahzad Khalid, Senior Manager Marketing and Communications, Service Sales Corporation, Pakistan

Ms. Patrizia Luisi, Strategic Client Service Responsible, The Youcan Company Srl, Italy

Ms. Olesya Kuzminskaya, Public Relations Manager, Pricewaterhouse Coopers Russia, Russia

About the Global Alliance

The Global Alliance for PR and Communication Management (http://www.globalalliancepr.org) is the confederation of the world's major public relations and communication management associations and institutions, representing 160,000 practitioners and academics around the globe. The Global Alliance's mission is to unify the public relations profession, raise professional standards all over the world, share knowledge for the benefit of its members and be the global voice for public relations in the public interest.

The Global Alliance is the convener of the World Public Relations Forum, to be held next in Madrid, Spain, in September 2014.

About EMScom program
Based in Lugano, the EMScom is a part-time program for experienced communications professionals with nine residential sessions spread across twenty months. To reinforce participants' international perspective on management and communication, USI Università della Svizzera italiana cooperates with two renowned business schools: UCLA Anderson School of Management and Lee Kong Chian School of Business at the Singapore Management University. Participants have the unique opportunity to study side-by-side Asian peers during a one-week residential session in Singapore, which is run together with the partner program at Singapore Management University. A second two-week session at UCLA Anderson School of Management together with their Asian colleagues further complements and enhances the global perspective. http://www.emscom.usi.ch

Contacts:

Elisa Noli
PR and Communication Manager, Global Alliance for Public Relations and Communication Management
+41-58-666-4772
[email protected]

SOURCE Global Alliance for Public Relations and Communication Management