DUBLIN, Sept. 13, 2018 /PRNewswire/ --
The "Event Management Software Market by Component, Software (Event Registration and Ticketing Software, Event Planning Software, Event Marketing Software), Service, Deployment Type, Organization Size, End-User, and Region - Global Forecast to 2023" report has been added to ResearchAndMarkets.com's offering.
The researchers expect the global event management software market size to grow from USD 6.10 billion in 2018 to USD 10.57 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 11.6% during the forecast period.
The increasing demand to capture actionable business insights from events and the growing adoption of social media platforms for event marketing are expected to fuel the growth of the market.
The report segments the event management software market by component (software and services), deployment type, organization size, end-user, and region. The services segment is expected to grow at a higher rate, as event management services help event organizers in catering to the needs of end-users. In the services segment, the managed services segment is expected to grow at a higher CAGR during the forecast period.
The cloud deployment type is expected to grow at a higher CAGR during the forecast period, due to various benefits, such as cost-efficiency, scalability, high computing speed, and reduced expenditure on Information Technology (IT) infrastructure.
In the software segment, the analytics and reporting software segment is expected to grow at the highest CAGR during the forecast period, as it helps organizations identify and track the Key Performance Indicators (KPIs) of the overall management that is organizing the event. This software helps companies analyze their trends, changes, and variances in events, customer interests, ratings, pricing, and the number of attendees.
This software also aggregates the data across various databases, including Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), and data warehouse, which helps the organizations measure their business performance and market their events across the chain in real time. The analytics and reporting software helps event planners access and analyze both the demand and supply sides of the event and carefully plan the budget and forecast the participants for various events.
The global event management software market report provides region-specific analysis on 5 major regions: North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America. North America is estimated to be the largest revenue-generating region for the event management software and services providers in 2018.
The region is an early adopter of new and emerging technologies, which results in the significant growth of the market. APAC is expected to be the fastest-growing region in the market, due to the technological advancements and digital transformation initiatives taken by enterprises to automate the entire event management software life cycle.
However, integration issues may hinder the growth of event management software market.
Key Topics Covered:
2 Research Methodology
3 Executive Summary
4 Premium Insights
4.1 Attractive Market Opportunities in the Event Management Software Market
4.2 Market By Component
4.3 Market By Deployment Type
4.4 Market Top 3 End-Users and Regions
5 Market Overview and Industry Trends
5.2 Market Dynamics
184.108.40.206 Growing Demand Among Marketers for Event Automation
220.127.116.11 Increased Demand to Capture Actionable Business Insights From Events
18.104.22.168 Rapid Adoption of Social Media for Event Marketing
22.214.171.124 Integration Issues
126.96.36.199 Gamification of Events
188.8.131.52 Advancement in AR and VR
184.108.40.206 AI and Machine Learning in Event Management
220.127.116.11 IoT as A Facilitator in Event Management
18.104.22.168 Large Gap Between the Offerings of Organizers and the Needs of Attendees
22.214.171.124 Lack of Awareness About the Event Management Software
5.3 Event Management Software: Use Cases
5.4 Innovation Spotlight
5.4.1 Augmented Reality and Virtual Reality
5.4.2 Artificial Intelligence
5.4.3 Smart Displays
5.4.4 Wearable Technology
5.4.5 Internet of Things
5.4.6 Radio Frequency Identification
6 Event Management Software Market, By Component
6.2.1 Event Planning Software
6.2.2 Venue Management Software
6.2.3 Event Registration and Ticketing Software
6.2.4 Event Marketing Software
6.2.5 Analytics and Reporting Software
6.3.1 Professional Services
126.96.36.199 Deployment and Integration
188.8.131.52 Support and Maintenance
6.3.2 Managed Services
7 Market By Deployment Type
8 Event Management Software Market, By Organization Size
8.2 Small and Medium-Sized Enterprises
8.3 Large Enterprises
9 Market By End-User
9.4 Third-Party Planners
10 Event Management Software Market, By Region
11 Competitive Landscape
11.2 Competitive Scenario
11.2.1 New Product Launches
11.2.4 Business Expansions
12 Company Profiles
12.1 Active Network
12.5 Xing Events
12.17 Gather Technologies
12.19 Meeting Evolution
12.22 Social Tables
12.23 Ungerboeck Software
12.25 Key Innovators
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SOURCE Research and Markets