Goodby, Silverstein & Partners Hires Anders Gustafsson

Oct 18, 2010, 12:01 ET from Goodby, Silverstein & Partners

SAN FRANCISCO, Oct. 18 /PRNewswire/ -- Goodby, Silverstein & Partners is pleased to announce the hiring of Anders Gustafsson, formerly of Crispin, Porter, Bogusky Europe, as Creative Director in their San Francisco office.

"Rich and I are incredibly excited to have Anders here. More importantly, all of our staff know his work and were even more amped to hear the news. Anders has been internationally recognized as an excellent digital storyteller. He will singlehandedly expand our commitment to the very widest ranging digital and traditional experiences." - Jeff Goodby, Co-Chairman, Goodby, Silverstein & Partners

A hybrid creative, Anders' 11 years of experience are rooted in traditional agency print and broadcast. He joined the digital shop Daddy (later acquired by CP+B) in 2006 where he produced work for a wide variety of clients including Scandinavian Airlines, Heinz, Volkswagen, Red Bull, Carlsberg, Telia Sonera and IKEA Stockholm.

Under his creative guidance, the agency went on to win numerous international awards, including Cannes Lions, One Show, Eurobest, CLIO Awards, Epica, New York Festivals and London International Awards.

"I'm leaving the best job in Europe for the best job in America! Goodby, Silverstein & Partners is not only in the absolute top layer of the advertising world, they have also proven to be some of the friendliest and most sensible people I've met. I'm downright psyched about moving to San Francisco and becoming their new colleague." – Anders Gustafsson

SOURCE Goodby, Silverstein & Partners