SEATTLE, June 18, 2014 /PRNewswire/ -- Gratafy, the award-winning mobile gifting platform, today announced that it has launched in Denver, allowing consumers to purchase over 600 new gifts from local restaurants and bars. The gifting platform (available on iOS, Android, desktop and mobile web) adds a new stream of revenue for restaurants and bar partners by allowing consumers to digitally buy and send food and drink items like Fat Tire Ale or a dozen oysters via Facebook, email or text.
In Denver, Gratafy has developed relationships with restaurants and bars citywide from downtown to Boulder, including Ace Eat and Serve, Mezcal, Highland Tap and Burger, Pinche Taqueria and Humboldt Farm Fish Wine.
"In the past buying a gift for someone at a restaurant meant being there in person; with Gratafy you can buy a bottle of wine, appetizer, or dessert for someone from anywhere using Gratafy's app and the recipient can redeem at the restaurant anytime from their phone. No plastic cards or print outs required." Ryan Halper, COO and Cofounder.
The startup partners with a range of establishments from high-end restaurants to sports bars and provides a wide selection of gift items at every price point that spans cocktails to gift certificates. Gratafy integrates directly with the restaurant or bar's point of sale system, enabling a seamless redemption experience for both the customer and the merchant.
This announcement comes several weeks after Gratafy launched in San Francisco and Houston, and debuted its new merchant-facing platform, Gratafy Valet. Valet gives merchants first-to-market tools to bring customers back in-venue while also increasing online revenue. To date, merchant partners on the system have seen an ROI in excess of 1500% due to the large amount of overspend in-venue at the time of gift redemption.
Gratafy (www.gratafy.com) is an award-winning mobile gifting platform that lets consumers and merchants alike send menu items and digital gift certificates from restaurants and bars to friends, family and customers for instant gratification. Gratafy has formed partnerships with over 600 restaurant and bar locations in 6 U.S. cities. Founded in 2012, Gratafy is a privately-held company based in Seattle. The Gratafy app is free to download in the App Store or on Google Play.