GREENSBORO, N.C., Feb. 23, 2017 /PRNewswire/ -- HaystackCRM, a Greensboro-based software developer, has launched a new mobile client relationship manager (CRM) app designed exclusively for small business owners. The app's developer designed it with an intuitive interface and portable functionality that offers capabilities beyond what other CRMs offer. In addition to giving business owners quick access to existing contacts and new business leads, HaystackCRM lets users manage product catalogs, produce price quotes, monitor team performance, identify contacts based on geographical location, and show images and videos of products or services. The result: generating new customers and revenue, and improving relationships with existing customers.
The company's story was born out of necessity. Small business owner Keir Davis was having problems with other CRMs that just didn't work. That's when he designed HaystackCRM.
"As a small business owner myself, I understand the multiple challenges in running your own business," says Davis, HaystackCRM owner and developer. "We took the time to think through the features we would benefit most from in a mobile CRM tool that were missing from similar apps. Then we set out to develop one that included everything on our wish list. We took an unusual route in developing HaystackCRM. We created the app first, before our website. That gave us more freedom to incorporate desired features, let us focus on design of the end product, and provided us with ample testing time. Small businesses were looking for a framework, and we've given them everything they need to know on a phone or tablet. Customers can now take their business wherever it takes them."
According to Davis, HaystackCRM responds to the needs of an increasingly mobile work and sales force.
"The reality is that small business owners now need the ability to manage operations from anywhere. Gone are the days when you spend the day making sales calls and the nights entering data. With HaystackCRM, we've incorporated the flexibility to enter and manage data quickly and easily throughout the day or sales process."
Davis won rave reviews with DEMA Engineering, a manufacturer of water and soap dispensers for car washes.
"Like most small-to-midsized companies, the 'big name' CRMs felt tone-deaf to our needs and requirements with rigid structure that didn't adapt or evolve to our business needs," said DEMA marketing and communications manager Brass Clarkson. "HaystackCRM was exactly what we needed and more. It goes the distance. It feels like it's 'our' CRM, meeting all of the functionality needs of our business while not weighing us down with unhelpful fluff."
HaystackCRM offers small businesses the opportunity to test drive the client and lead generation app, with some restrictions, by signing up for a free account at https://www.haystackcrm.com. The cost for a base account is $29 per month, and includes ongoing updates and dedicated customer service support.
HaystackCRM is a software developer headquartered in Greensboro, NC. With a focus on providing mobile tools that best meet the needs of small-to-medium size business owners, HaystackCRM is dedicated to evolving its client relationship manager app to help users increase leads, productivity and sales.