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GREY GOOSE® Vodka Serves It Up as Promotional Partner of the 2011 US Open Tennis Championships for Fifth Consecutive Year

Super-premium vodka leader celebrates fifth anniversary of Honey Deuce cocktail with larger-than-life, interactive commemorative cup installation at the National Tennis Center


News provided by

GREY GOOSE(R) Vodka

Aug 29, 2011, 09:04 ET

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CORAL GABLES, Fla., Aug. 29, 2011 /PRNewswire/ -- GREY GOOSE®, the "World's Best Tasting Vodka," has announced its return as a proud promotional partner for the 2011 US Open Tennis Championships held at the USTA Billie Jean King National Tennis Center in Flushing, NY.  This marks the fifth anniversary of the partnership and the return of the fan favorite GREY GOOSE Honey Deuce cocktail, which will be available for purchase in souvenir cups featuring previous US Open champions at select bars on premise throughout the tournament.

(Photo:  http://photos.prnewswire.com/prnh/20110829/NY58905 )

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To celebrate the fifth anniversary of the official GREY GOOSE Vodka specialty cocktail Honey Deuce, created by mixologist Nick Mautone, GREY GOOSE vodka has commissioned an eight-foot tall replica of the cocktail's souvenir cup filled with official US Open tennis balls, a nod to the honeydew melon balls that are a staple of the fan favorite libation.  Guests (21+) attending the US Open will have the opportunity to guess the number of tennis balls in the cup and "text-to-win" an exclusive GREY GOOSE keepsake beginning Tuesday, Aug. 30, and continuing through Sunday, Sept. 11, 2011.

For the millions of at-home tournament fans, GREY GOOSE Vodka is pleased to present the Honey Deuce Pitcher, a batched version of the signature Honey Deuce cocktail, a festive drink that honors the sport with honeydew melon balls that emulate the look of tennis balls.

GREY GOOSE Honey Deuce Pitcher
16 parts GREY GOOSE Original Vodka
32 parts freshly squeezed lemonade
8 parts Chambord® or premium raspberry liqueur
Crushed ice
Honeydew melon balls  
Add lemonade, GREY GOOSE Vodka and Chambord to a large pitcher filled with crushed ice and stir well. Pour into highball glasses filled with ice and garnish with melon balls. Serves 9.

About The USTA

The USTA is the national governing body for the sport of tennis in the U.S. and the leader in promoting and developing the growth of tennis at every level -- from local communities to the highest level of the professional game.  A not-for-profit organization with more than 750,000 members, it invests 100% of its proceeds in growing the game. It owns and operates the US Open, the highest attended annual sporting event in the world, and launched the Olympus US Open Series linking 10 summer tournaments to the US Open. In addition, it owns the 90-plus Pro Circuit events throughout the U.S., and selects the teams for the Davis Cup, Fed Cup, Olympic and Paralympic Games. The USTA philanthropic entity, USTA Serves, provides grants and scholarships and helps underserved youth and people with disabilities. For more information on the USTA, log on to usta.com, "like" the official Facebook page facebook.com/usta or follow @usta on Twitter.

About GREY GOOSE® Vodka

Every aspect of the creation of GREY GOOSE® is focused on crafting vodka of unmatched quality. The creation of GREY GOOSE begins with the very best ingredients from France – soft winter wheat from le grenier a ble (the breadbasket of France) and spring water from Gensac, Cognac, that is naturally filtered through Grande Champagne limestone. A unique distillation process brings out the naturally superior characteristics of these ingredients. From field to bottle, the expertise of the GREY GOOSE Maitre de Chai (Cellar Master), Francois Thibault, ensures an unparalleled smoothness and exceptional taste. The GREY GOOSE portfolio is comprised of GREY GOOSE Vodka, GREY GOOSE La Poire, GREY GOOSE L'Orange and GREY GOOSE Le Citron flavored vodkas. During the past 10 years, GREY GOOSE Vodka has helped charities to raise more than $1 billion dollars.  www.GreyGoose.com.

About Bacardi U.S.A., Inc.

Bacardi U.S.A., Inc. is the United States import and distribution arm of one of the world's leading spirits and wine producers. The company boasts a portfolio of some of the most recognized and top-selling spirits brands in the  United  States  including  BACARDI® rum, the  world's favorite and best-selling premium  rum, as well as the world's most awarded rum; GREY GOOSE® vodka, the world-leader in super-premium vodka; DEWAR'S® Blended Scotch  Whisky, the number-one selling blended Scotch whisky in the United States; BOMBAY SAPPHIRE® gin, the top-valued and fastest-growing premium gin in the world; CAZADORES® 100 percent blue agave tequila, the number-one  premium tequila in Mexico and a top-selling premium tequila in the United  States; MARTINI®  vermouth, the  world-leader in vermouth; and other leading and emerging brands.  For additional information, visit www.bacardiusa.com.

GREY GOOSE® Vodka and Flavored Vodkas

ENJOY RESPONSIBLY

www.GREYGOOSE.com

©2011 GREY GOOSE AND THE GEESE DEVICES ARE TRADEMARKS AND/OR REGISTERED TRADEMARKS.  IMPORTED BY GREY GOOSE IMPORTING COMPANY, CORAL GABLES, FL.  VODKA 40 % ALC. BY VOL.; FLAVORED VODKAS 40 % ALC. BY VOL. - DISTILLED FROM GRAIN.

SOURCE GREY GOOSE(R) Vodka

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