Guazi and Taobao team up to accelerate used-car circulation across the nation

BEIJING, March 28, 2019 /PRNewswire/ -- China's largest online used-car dealer Guazi.com, a subsidary of Chehaoduo Group, announced on Thursday to team up with Taobao's used-car platform in the "New Retail" area, including consumption service, used car auction and used car circulation, to build a "New Retail" platform for used-cars.

Currently, Guazi and Taobao are operating through Alibaba's auction platform paimai.taobao.com, and will jointly launch stores on Taobao soon. In this way, both parties establish an entrance to used-car "New Retail", accelerate used car circulation, as well as promote the consumption upgrade in the automobile industry.

Using Guazi's service ability that covers the whole consumption life cycle of used cars, Guazi and Taobao will offer consumers with one-stop car consumption service covering transaction, ownership transfer, financial service, insurance and maintenance.

The cancellation of the domestic used-car relocation restriction policy has unleashed the demand for used car purchases across regions. In the future, Guazi's high-quality used cars across the nation will be presented through Taobao's used-car platform, which enables consumers to purchase cars that can be relocated to their regions.

Guazi's "National Purchase" business sticks to its direct selling mode without intermediaries and price differences. Cars selling on the platform undergo 259 professional inspections and thorough preparation, and buyers will enjoy after-sale warranty within two years of purchase or 40,000 kilometers. Consumers can also return the cars within 30 days of purchase under contracted conditions.

Wang Xiaoyu, co-founder and vice-president of Chehaoduo Group, the parent company of Guazi, said, "The partnership with Taobao's used-car platform will combine both parties' advantageous resources to offer consumers 'New Retail' car service, enhance the consumption experience, improve the efficiency of used car transactions, accelerate the nationwide circulation of used cars, and form a new market structure for the cross-regional transactions of used cars."

Both Guazi and Taobao are based on the customer-to-customer (C2C) and "New Retail" business mode, which enables the two parties to cooperate more effectively. They will join efforts to develop the "New Retail" mode for used-car cross-regional circulation, and bring about innovations in their business mode.

Zhan Hu, operation director of Taobao's used-car platform, noted, "As an open and diversified platform, we are willing to establish close partnership with excellent companies in the 'New Retail' automobile industry to offer consumers high-quality car service, explore new business mode of used-car circulation across regions, develop the incremental market, and provide consumers with one-stop car service combining online and offline."

As Guazi has successively partnered with Taobao, the used car market is becoming increasingly popular among the public, and the industry may see rapid growth.

SOURCE Chehaoduo Group